--- title: "Evaluation of the additionality of the Birmingham Commonwealth Games 2022 Business and Tourism Programme" ocid: "ocds-b5fd17-a8091402-4a87-484e-8811-5bca6b922b1e" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-a8091402-4a87-484e-8811-5bca6b922b1e" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-a8091402-4a87-484e-8811-5bca6b922b1e.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-a8091402-4a87-484e-8811-5bca6b922b1e.json" source: "Contracts Finder" current_stage: "Tender" buyer: "WEST MIDLANDS GROWTH COMPANY LTD E-TENDERING" published: "2021-05-10" --- # Evaluation of the additionality of the Birmingham Commonwealth Games 2022 Business and Tourism Programme Buyer: WEST MIDLANDS GROWTH COMPANY LTD E-TENDERING Current stage: Tender OCID: ocds-b5fd17-a8091402-4a87-484e-8811-5bca6b922b1e [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-a8091402-4a87-484e-8811-5bca6b922b1e) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-a8091402-4a87-484e-8811-5bca6b922b1e.json) ## Summary The West Midlands Growth Company Ltd is seeking tenders for the evaluation of the additionality of the Birmingham Commonwealth Games 2022 Business and Tourism Programme. This procurement process falls under the services category and is classified as evaluation consultancy services. The tender period is set to end on 10th June 2021, with the contract period commencing on 12th July 2021 and concluding on 31st March 2024. The procurement method is an open procedure, which allows a wider range of suppliers to participate in the submission of proposals. This tender presents significant opportunities for businesses, particularly those in the evaluation consultancy, market research, and tourism sectors. Companies with expertise in assessing marketing campaigns, conducting visitor surveys, and evaluating events would be well-positioned to compete for this contract. As a collaborative effort involving the West Midlands Growth Company and key governmental departments, there is potential for awarded contractors to engage in a project that not only enhances their portfolio but also contributes to the growth of the region as a prime business and tourism destination. ## Notice The Business and Tourism Programme (BATP) seeks to maximise the benefits of the 2022 Birmingham Commonwealth Games to the UK and the region as a business, investment and tourist destination. A critical element of the evaluation of the BATP is an assessment of the additionality of the programme - i.e. the in-flows of investment and tourism to the UK and the West Midlands which are directly attributable to the programme, as distinct from those which would have happened anyway. While CRM and other management information systems will inform much of this assessment, this is not the case for the following key components of the Programme (i) marketing campaigns in key markets and associated promotional and communications activity, (ii) activities within the leisure tourism workstream which aim to attract additional visitors and spend to the region and (iii) the range of conferences and events to be staged at UK House, a high profile venue within the region. As a result these three pieces of research need to be commissioned to meet this requirement. The procurement has 3 distinctive components, namely: o Component 1- evaluation of marketing campaigns (perceptions research) with a budget of ?150,000 o Component 2 - evaluation of leisure tourism activities (visitor surveys) with a budget of ?80,000 o Component 3 - evaluation of UK House (research with UK House delegates) with a budget of ?115,000 The contracting entities are looking for a supplier that can deliver the whole suite of requirements from own resources and if internal capacity cannot be met from internal resources the contract can be subcontracted by the prime bidder or delivering a Consortium Additional information: Is a Recurrent Procurement Type? : No This procurement exercise is being conducted using In-Tend (e-tendering platform . All tenderers wishing to participate in this tender process are required to register on this link https://in-tendhost.co.uk/wmgrowth/aspx/Registration and use the Register / Sign In button which is located on the left hand side of the page and complete the registration forms. Following registration, an e-mail will be sent to you advising of your user ID along with a reminder of your e-mail address and password. Details of the project are located under the current tenders link which is also where you can express an interest and receive the documentation. Once you have done this you must log back into the website using the details provided following registration and locate the contract document under Tenders, My Tenders on the menu. The Tender should be received no later than Thursday 10th June 2021 Is a Recurrent Procurement Type? : No ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure (above threshold) | | Tender suitability | SME, VCSE | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 10 May 2021 | | Submission deadline | 10 Jun 2021 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 12 Jul 2021 - 31 Mar 2024 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £345,000 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | WEST MIDLANDS GROWTH COMPANY LTD E-TENDERING | | Locality | WEST MIDLANDS | | Post town | Birmingham | | Postcode | B1 2ND | | Country | England | | ITL 1 | TLG West Midlands (England) | | ITL 2 | TLG3 West Midlands | | ITL 3 | TLG31 Birmingham | | Local authority | Birmingham | | Electoral ward | Ladywood | | Westminster constituency | Birmingham Ladywood | | Delivery location | TLG West Midlands (England) | ## CPV Codes ### Divisions - 73 - Research and development services and related consultancy services - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 73210000 - Research consultancy services - 79300000 - Market and economic research; polling and statistics - 79310000 - Market research services - 79311400 - Economic research services - 79315000 - Social research services - 79419000 - Evaluation consultancy services ## Release History - 10 May 2021 at 17:18 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 7 Apr 2021 at 10:23 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 7 Apr 2021 at 10:23 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 7 Apr 2021 at 10:23 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 7 Apr 2021 at 10:20 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 7 Apr 2021 at 10:20 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 7 Apr 2021 at 10:19 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 7 Apr 2021 at 10:19 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 7 Apr 2021 at 10:17 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 7 Apr 2021 at 10:17 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 7 Apr 2021 at 10:16 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 17 Mar 2021 at 18:06 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 17 Mar 2021 at 18:06 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 17 Mar 2021 at 18:02 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 17 Mar 2021 at 18:02 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 - 15 Mar 2021 at 16:04 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 ## Documents - https://www.contractsfinder.service.gov.uk/Notice/90c612e7-2462-4bdb-b43b-cc123ab1d724 10th May 2021 - Opportunity notice on Contracts Finder - https://in-tendhost.co.uk/wmgrowth/aspx/ Additional information on how to apply for this contract ## Notice URLs - https://in-tendhost.co.uk/wmgrowth/aspx/Registration ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-a8091402-4a87-484e-8811-5bca6b922b1e. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-a8091402-4a87-484e-8811-5bca6b922b1e.json.