--- title: "Digital Marketing Provider for New Build Properties" ocid: "ocds-b5fd17-abad4182-8991-4bf8-9dbe-0a8f86710b27" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-abad4182-8991-4bf8-9dbe-0a8f86710b27" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-abad4182-8991-4bf8-9dbe-0a8f86710b27.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-abad4182-8991-4bf8-9dbe-0a8f86710b27.json" source: "Contracts Finder" current_stage: "Planning" buyer: "HOUSING & CARE 21" published: "2018-10-05" --- # Digital Marketing Provider for New Build Properties Buyer: HOUSING & CARE 21 Current stage: Planning OCID: ocds-b5fd17-abad4182-8991-4bf8-9dbe-0a8f86710b27 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-abad4182-8991-4bf8-9dbe-0a8f86710b27) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-abad4182-8991-4bf8-9dbe-0a8f86710b27.json) ## Summary The procurement process titled "Digital Marketing Provider for New Build Properties" is being led by Housing & Care 21, based in Birmingham, England. This project, classified under the advertising and marketing services category, is currently in the planning stage. A key milestone for this tender is the engagement end date set for 15th October 2018. The buying organisation is seeking suppliers who can deliver various digital marketing services to support their new build developments. Interested parties should note the importance of the specified services when preparing their proposals. This tender presents significant opportunities for businesses specialising in digital marketing, especially those skilled in creating high-resolution visual content, promotional animations, and interactive displays. Companies providing marketing solutions or expertise in real estate promotion will find the requirements particularly aligned to their offerings. The scope of work includes producing marketing assets for use across various platforms, making this an appealing prospect for SMEs and larger firms aiming to enhance their portfolio in the property sector. ## Notice Housing & Care 21 are potentially looking for a supplier to provide the following services to their business for New Build Developments: 1. Production of digital assets (high res CGI's) to enable development of 3-d animations for film footage (see below), use on social media, website and printed collateral. Four external elevations of the development apartment block, one aerial/drone, one garden and three of the main communal areas (front door into foyer, main resident's lounge/cafe bistro onto patio/rear garden. Cost required per CGI 2. Production of promotional animations for use in interactive tour (see on), website and social media and presentations at events. Breakdown cost for each item 1. Short "coming soon" film - approx. 15 -20 seconds. Using CGI's as above and key messagae 2. Short film clips 5-20 seconds, edited from above and major film (see on) to include within digital advertising and social media and customer testimonials on various aspects of the lifestyle (care and support, properties/homes, communal facilities, social aspects) 3. Scheme promotional film - 4 minutes long, to include over view of build/gardens/main communal areas, from above 3-d animations/drone footage, capturing main aspects/USP's of Organisation and our Extra Care and lifestyle, resident testimonials. Allow 2 filming day and use of Existing footage/photgraphys 3 Interactive Display for use at launch events and within the sales office. To include software and hardware (for sales office). Breakdown of soft/hardware required. Interactive to include: 1. Floor layouts with ability to bring each apartment up on screen from floor layout giving - apartment layout, measurements, price 2. Site layout with "4 hot spots" showing aerial view from drone footage, walk around building/gardens and main communal area 3. Promotional film, offers etc 4. Customer testimonials 5. Customer Choices 6. Main design features, to support independence 7. Overview of our Care and Support 8. Over of H&C21 9. Build Warranty 10. Buyers Assistance 11. Welfare benefits & Benefits Calculator 4 Digital Screens for sales office, displaying all apartment layouts, including hardware 5 Powder Coated/Printed 3-D Physical Model, with stand and protective casing (approx. 60 cm x 40 cm) ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/e8a10f95-4d04-4e62-95ed-889bde661e46 | | Notice type | Market Engagement Notice | | Procurement type | Standard | | Procurement category | Not specified | | Procurement method | Not Specified | | Procurement method details | Not specified | | Tender suitability | Not specified | | Awardee scale | Not specified | | All stages | Planning | ## Dates | Field | Value | | --- | --- | | Publication date | 5 Oct 2018 | | Submission deadline | Not specified | | Future notice date | 4 Oct 2018 | | Award date | Not specified | | Contract period | Not specified | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Planning | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | HOUSING & CARE 21 | | Locality | BIRMINGHAM | | Post town | Birmingham | | Postcode | B16 8TP | | Country | England | | ITL 1 | TLG West Midlands (England) | | ITL 2 | TLG3 West Midlands | | ITL 3 | TLG31 Birmingham | | Local authority | Birmingham | | Electoral ward | Ladywood | | Westminster constituency | Birmingham Ladywood | | Delivery location | Not specified | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79340000 - Advertising and marketing services ## Release History - 5 Oct 2018 at 07:25 - Planning - Market Engagement Notice - https://www.contractsfinder.service.gov.uk/Notice/e8a10f95-4d04-4e62-95ed-889bde661e46 - 1 Oct 2018 at 09:25 - Planning - Market Engagement Notice - https://www.contractsfinder.service.gov.uk/Notice/e8a10f95-4d04-4e62-95ed-889bde661e46 ## Documents - https://www.contractsfinder.service.gov.uk/Notice/e8a10f95-4d04-4e62-95ed-889bde661e46 5th October 2018 - Early engagement notice on Contracts Finder ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-abad4182-8991-4bf8-9dbe-0a8f86710b27. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-abad4182-8991-4bf8-9dbe-0a8f86710b27.json.