--- title: "Digital Advertising for Newham Street Furniture" ocid: "ocds-b5fd17-acca49f0-4610-489d-a39d-75d2bae9bcfe" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-acca49f0-4610-489d-a39d-75d2bae9bcfe" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-acca49f0-4610-489d-a39d-75d2bae9bcfe.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-acca49f0-4610-489d-a39d-75d2bae9bcfe.json" source: "Contracts Finder" current_stage: "Award" buyer: "LONDON BOROUGH OF NEWHAM" published: "2025-11-28" --- # Digital Advertising for Newham Street Furniture Buyer: LONDON BOROUGH OF NEWHAM Current stage: Award OCID: ocds-b5fd17-acca49f0-4610-489d-a39d-75d2bae9bcfe [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-acca49f0-4610-489d-a39d-75d2bae9bcfe) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-acca49f0-4610-489d-a39d-75d2bae9bcfe.json) ## Summary The London Borough of Newham has successfully awarded a contract for the provision of digital advertising services on council street furniture to Bauer Media Outdoor UK Limited. Initially initiated through an open procedure above threshold, this procurement process culminated in the award on 28th November 2025. The project, described under the CPV classification 79341000 for advertising services, will operate under a concession contract, allowing a revenue share with the council, and is set to commence on 1st October 2025, lasting until 30th September 2032. This opportunity was originally tendered in June 2024 with deadlines closing on 29th July 2024. The strategic location for service provision is London, UK. This procurement process presents lucrative growth opportunities for businesses involved in digital advertising, particularly those adept at providing innovative and engaging advertising solutions for urban environments. Companies who can contribute to the enhancement of public infrastructure through digital services will find competitive advantages in participating in similar future tenders. Although SMEs and VCSEs were not specifically targeted for this tender, large-scale enterprises able to offer substantial and sustainable advertising solutions are well-suited to undertake such projects. Engagement by successful suppliers like Bauer Media demonstrates the appeal and potential for revenue generation through strategic public-private partnerships in urban advertising landscapes. ## Notice The London Borough of Newham is seeking tenders for the provision of Digital Advertising Service for the Council Street Furniture. This will be delivered through a concession contract and will be cost neutral to the Council. The contract will include a revenue share between the Council and the successful supplier. The contract duration is 7yrs with an option to extend for a further 3yrs. The tender can be accessed through the Council's e-/tendering system called Oracle Fusion, Supplier guide can be accessed via the following link: https://www.newham.gov.uk/council/procurement---buy/2 Suppliers will need to register on the system in order to express their interest in the tender and participate in the competitive exercise. ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/5b424143-9400-41c6-9a73-fbfc224383c1 | | Notice type | Award Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure (above threshold) | | Tender suitability | Not specified | | Awardee scale | Large | | All stages | Tender, Award | ## Dates | Field | Value | | --- | --- | | Publication date | 28 Nov 2025 | | Submission deadline | 29 Jul 2024 | | Future notice date | Not specified | | Award date | 16 Dec 2024 | | Contract period | 30 Sep 2025 - 30 Sep 2032 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Complete | | Lots status | Not specified | | Awards status | Active | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | LONDON BOROUGH OF NEWHAM | | Locality | LONDON | | Post town | East London | | Postcode | E16 2QU | | Country | England | | ITL 1 | TLI London | | ITL 2 | TLI4 Inner London - East | | ITL 3 | TLI41 Hackney and Newham | | Local authority | Newham | | Electoral ward | Royal Albert | | Westminster constituency | West Ham and Beckton | | Delivery location | TLI London | ## Supplier | Field | Value | | --- | --- | | Number of suppliers | 1 | | Supplier names | BAUER MEDIA OUTDOOR | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79341000 - Advertising services ## Release History - 28 Nov 2025 at 16:10 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/5b424143-9400-41c6-9a73-fbfc224383c1 - 20 Jun 2024 at 17:19 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/4833fba2-8964-47e0-820a-1160aedfd0ea ## Documents - https://www.contractsfinder.service.gov.uk/Notice/5b424143-9400-41c6-9a73-fbfc224383c1 28th November 2025 - Awarded contract notice on Contracts Finder - https://www.contractsfinder.service.gov.uk/Notice/4833fba2-8964-47e0-820a-1160aedfd0ea 20th June 2024 - Opportunity notice on Contracts Finder ## Notice URLs - http://www.newham.gov.uk - https://www.newham.gov.uk/council/procurement---buy/2 ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-acca49f0-4610-489d-a39d-75d2bae9bcfe. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-acca49f0-4610-489d-a39d-75d2bae9bcfe.json.