---
title: "PROVISION OF CREATE CENTRAL SKILLS ACCELERATOR MARKETING PARTNER - Contract Award Notice"
ocid: "ocds-b5fd17-ad974cb7-c181-4ad2-93e5-ac50338f4fed"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-ad974cb7-c181-4ad2-93e5-ac50338f4fed"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-ad974cb7-c181-4ad2-93e5-ac50338f4fed.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-ad974cb7-c181-4ad2-93e5-ac50338f4fed.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "WEST MIDLANDS COMBINED AUTHORITY"
published: "2024-01-03"
---

# PROVISION OF CREATE CENTRAL SKILLS ACCELERATOR MARKETING PARTNER - Contract Award Notice

Buyer: WEST MIDLANDS COMBINED AUTHORITY  
Current stage: Award  
OCID: ocds-b5fd17-ad974cb7-c181-4ad2-93e5-ac50338f4fed

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-ad974cb7-c181-4ad2-93e5-ac50338f4fed)  
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## Summary

The West Midlands Combined Authority has awarded a contract to Samantha Thodhlana for the "PROVISION OF CREATE CENTRAL SKILLS ACCELERATOR MARKETING PARTNER" project. The contract, valued at £60,000, falls under the advertising and marketing services category. The procurement method used was an open procedure below the threshold. The contract period is from December 1, 2023, to March 31, 2026.

This opportunity created by the West Midlands Combined Authority for marketing services can be beneficial for small and medium enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs). Businesses with expertise in advertising and marketing services, especially those with experience in diverse outreach strategies, are well-suited to compete. The contract provides a chance for growth through engaging with underrepresented groups in the West Midlands to promote the Skills Accelerator training programmes and supporting events.

## Notice

Create Central wishes to commission a marketing freelancer or agency to work alongside an events company and training providers to deliver marketing campaigns that will focus on attracting applicants to the Skills Accelerator training programmes and Skills Accelerator supporting events. The marketing must ensure that our Skills Accelerator opportunities reach the intended audience and that all Create Central Skills Accelerator opportunities have a consistent look and feel that identifies them as part of the West Midlands Skills Cluster. With this in mind, we must reach all areas of the West Midlands, so we cannot exclusively target Birmingham. The appointed supplier will be required to work closely with Create Central (including the in-house social media accounts manager) and our specialist Outreach and Engagement Partner, who will provide a clear strategic approach and open networks for all suppliers to support the delivery of marketing and events for the programme. This will involve both online and non-digital marketing. For example, it might involve identifying and engaging influencers to access their networks and ensure we are not just reaching 'the usual suspects'.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/51cd40b8-be46-4afb-b6c2-5a057e995436 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME, VCSE |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 3 Jan 2024 |
| Submission deadline | 10 Sep 2023 |
| Future notice date | Not specified |
| Award date | 30 Nov 2023 |
| Contract period | 1 Dec 2023 - 31 Mar 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £60,000 |
| Lots value | Not specified |
| Awards value | £60,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WEST MIDLANDS COMBINED AUTHORITY |
| Locality | BIRMINGHAM |
| Post town | Birmingham |
| Postcode | B19 3SD |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG31 Birmingham |
| Local authority | Birmingham |
| Electoral ward | Newtown |
| Westminster constituency | Birmingham Ladywood |
| Delivery location | TLG West Midlands (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | SAMANTHA THODHLANA |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 3 Jan 2024 at 09:30 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/51cd40b8-be46-4afb-b6c2-5a057e995436
- 23 Aug 2023 at 15:06 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/b6e54b62-eca7-4024-a5ce-ab92fd5a29fd

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/51cd40b8-be46-4afb-b6c2-5a057e995436
  3rd January 2024 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/b6e54b62-eca7-4024-a5ce-ab92fd5a29fd
  23rd August 2023 - Opportunity notice on Contracts Finder

## Notice URLs

- https://www.createcentraluk.com/news/skillstenders

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-ad974cb7-c181-4ad2-93e5-ac50338f4fed. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-ad974cb7-c181-4ad2-93e5-ac50338f4fed.json.