---
title: "Adults and Teenagers News Consumption Surveys"
ocid: "ocds-b5fd17-aec42184-5e37-4eed-94eb-f744cc7af9e8"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-aec42184-5e37-4eed-94eb-f744cc7af9e8"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-aec42184-5e37-4eed-94eb-f744cc7af9e8.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-aec42184-5e37-4eed-94eb-f744cc7af9e8.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "OFCOM"
published: "2026-02-03"
---

# Adults and Teenagers News Consumption Surveys

Buyer: OFCOM  
Current stage: Award  
OCID: ocds-b5fd17-aec42184-5e37-4eed-94eb-f744cc7af9e8

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## Summary

The public procurement process for the "Adults and Teenagers News Consumption Surveys" was conducted by OFCOM, based in London, United Kingdom. This contract falls under the industry category of market research services (CPV code 79310000) and was awarded at the procurement stage. The contract was issued through a selective procurement method, specifically as a call-off from a framework agreement, with a contract value of £693,106. Key dates include the end of the tender period on 23 May 2025, and the contract period from 23 June 2025 to 6 July 2029. The survey aims to continuously inform OFCOM’s understanding of news consumption and attitudes in the UK, supporting regulatory duties related to the BBC Charter and other policy functions.

This tender represents a substantial opportunity for businesses in the field of market research, particularly those capable of delivering robust survey methodologies. SMEs and organisations with a focus on providing in-depth analysis of media consumption trends and perceptions are well-suited to compete for similar opportunities. As the ability to analyse consumption trends across various platforms is crucial, businesses that specialise in innovative research techniques and have experience with comprehensive audience analysis could see significant growth by engaging in this type of project.

## Notice

The primary objectives of this survey are: - To continually inform Ofcom's understanding of news consumption and attitudes across the UK, and within each UK nation. - To inform Ofcom's current regulatory duties, including those relating to Purpose 1 of the BBC Charter and Agreement, and ongoing policy work. To ensure the News Consumption Survey continues to function as a robust single source of news consumption among adults and teenagers across the UK. Our specific objectives are: - To continually measure the use of news providers and news services across platforms (TV, VoD, radio, audio, online, print) - To provide an accurate measure of the use of online intermediaries for news (social media, search engines and news aggregators) and direct access through online sites - To understand overall attitudes towards, and perceptions of, individual news providers and news hosting services, in particular metrics such as trust, accuracy, impartiality and high quality. - To understand the importance of news providers and news hosting services to individuals and to society - To understand interest in and satisfaction with local news We are seeking to measure all of the above in a robust annual continuous survey that includes all audiences, including those who may not be online. As such, the selected agency will need to have the necessary capabilities to deliver these with appropriate methodologies. The key metrics need to be analysed by core sub-groups, as defined in our sample section below. Given the need to both overhaul the survey, while maintaining the ability to compare data with past years on key consumption and attitudinal metrics, we will work closely with the agency to design the new survey in order to achieve the above objectives.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/f3d94bd0-b72b-46b1-b419-2d9f0c7be934 |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | SME, VCSE |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 3 Feb 2026 |
| Submission deadline | 23 May 2025 |
| Future notice date | Not specified |
| Award date | 17 Jun 2025 |
| Contract period | 22 Jun 2025 - 6 Jul 2029 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £693,106 |
| Lots value | Not specified |
| Awards value | £693,106 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | OFCOM |
| Locality | LONDON |
| Post town | South East London |
| Postcode | SE1 9HA |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI4 Inner London - East |
| ITL 3 | TLI44 Lewisham and Southwark |
| Local authority | Southwark |
| Electoral ward | Borough & Bankside |
| Westminster constituency | Bermondsey and Old Southwark |
| Delivery location | TLI London |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | CRITICAL RESEARCH |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 3 Feb 2026 at 11:38 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/f3d94bd0-b72b-46b1-b419-2d9f0c7be934

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/f3d94bd0-b72b-46b1-b419-2d9f0c7be934
  3rd February 2026 - Awarded contract notice on Contracts Finder

## Provenance

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