---
title: "Influencer Marketing and social media management"
ocid: "ocds-b5fd17-b0d498a4-20e5-4942-b313-a5f49469df2e"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-b0d498a4-20e5-4942-b313-a5f49469df2e"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-b0d498a4-20e5-4942-b313-a5f49469df2e.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-b0d498a4-20e5-4942-b313-a5f49469df2e.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "YORKSHIRE PURCHASING ORGANISATION"
published: "2025-02-17"
---

# Influencer Marketing and social media management

Buyer: YORKSHIRE PURCHASING ORGANISATION  
Current stage: Award  
OCID: ocds-b5fd17-b0d498a4-20e5-4942-b313-a5f49469df2e

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## Summary

The Yorkshire Purchasing Organisation has completed its procurement process for the contract titled "Influencer Marketing and social media management," within the advertising and marketing services industry. This procurement focused on sourcing a platform for finding influencers, managing influencer campaigns, and measuring campaign outcomes. Located in Wakefield, England, with postal code WF2 0XE, this tender follows a competitive quotation method (below threshold). The contract period spans from 1st April 2024 to 31st March 2026, with an awarded amount of £33,397. The award was published on 17th February 2025.

This tender offers significant opportunities for SMEs and VCSEs, as the procurement process explicitly considers suitability for these types of businesses. Companies specialising in advertising, influencer marketing, and social media management are well-suited to compete for similar opportunities. The awarded supplier for this contract is Meltwater UK Ltd, indicating that businesses with a focus on comprehensive social media and influencer analytics platforms may have a competitive advantage in such tenders.

## Notice

Social Influencers platform for finding influencers, managing influencer campaigns and social media whilst measuring the outcome of the campaigns. Ability to find influencers who are talking about different topics, who are influential with specific audiences and whose content matches the brand aesthetics or organizational principles required

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/b570be37-5006-4cd9-a3f1-0879071121d6 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Limited |
| Procurement method details | Competitive quotation (below threshold) |
| Tender suitability | SME, VCSE |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 17 Feb 2025 |
| Submission deadline | 10 Dec 2023 |
| Future notice date | Not specified |
| Award date | 10 Dec 2024 |
| Contract period | 31 Mar 2024 - 31 Mar 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £40,076 |
| Lots value | Not specified |
| Awards value | £33,397 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | YORKSHIRE PURCHASING ORGANISATION |
| Locality | WAKEFIELD |
| Post town | Wakefield |
| Postcode | WF2 0XE |
| Country | England |
| ITL 1 | TLE Yorkshire and The Humber |
| ITL 2 | TLE4 West Yorkshire |
| ITL 3 | TLE45 Wakefield |
| Local authority | Wakefield |
| Electoral ward | Wrenthorpe and Outwood West |
| Westminster constituency | Wakefield and Rothwell |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | MELTWATER |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 17 Feb 2025 at 14:18 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/b570be37-5006-4cd9-a3f1-0879071121d6

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/b570be37-5006-4cd9-a3f1-0879071121d6
  17th February 2025 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-b0d498a4-20e5-4942-b313-a5f49469df2e. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-b0d498a4-20e5-4942-b313-a5f49469df2e.json.
