---
title: "102135 - Rapid Evidence Assessment of Loot Boxes and Microtransactions in Video Games"
ocid: "ocds-b5fd17-b4140e44-2c68-4397-be05-97f9c79d9091"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-b4140e44-2c68-4397-be05-97f9c79d9091"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-b4140e44-2c68-4397-be05-97f9c79d9091.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-b4140e44-2c68-4397-be05-97f9c79d9091.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "DEPARTMENT FOR DIGITAL, CULTURE, MEDIA AND SPORT"
published: "2021-02-08"
---

# 102135 - Rapid Evidence Assessment of Loot Boxes and Microtransactions in Video Games

Buyer: DEPARTMENT FOR DIGITAL, CULTURE, MEDIA AND SPORT  
Current stage: Award  
OCID: ocds-b5fd17-b4140e44-2c68-4397-be05-97f9c79d9091

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-b4140e44-2c68-4397-be05-97f9c79d9091)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-b4140e44-2c68-4397-be05-97f9c79d9091.json)

## Summary

The procurement process conducted by the Department for Digital, Culture, Media and Sport focuses on a project titled "102135 - Rapid Evidence Assessment of Loot Boxes and Microtransactions in Video Games." This call for evidence aims to assess the impact of loot boxes and microtransactions within the gaming industry, particularly concerning consumer protection and business innovation. The contract is classified under research and development services, with a total value of £40,000. The tender period concluded on 11 January 2021, while the contract duration spans from 22 January 2021 to 31 March 2021. The successful supplier for this project is InGAME, Abertay University, based in Dundee, UK.

This tender presents opportunities for businesses, especially those specialising in research consultancy and analysis within the gaming sector, to expand their reach. Companies engaged in evaluating consumer behaviour, regulatory impacts, and market dynamics related to digital gaming would find this contract particularly relevant. As it promotes evidence-based assessments and strategic recommendations, firms with expertise in consumer welfare and regulatory compliance are well-suited to develop innovative solutions that align with the objectives of the Department for Digital, Culture, Media and Sport.

## Notice

The call for evidence will examine a range of issues including the size and variation of the market, the design of mechanisms, the context in terms of other types of in-game spending, the impact on consumers and particularly young people including links to problem gambling, and the effectiveness of the current statutory and voluntary regulation. The rapid evidence assessment specified in this Invitation to Tender will produce a literature review to support the public call for evidence, making a vital contribution to our analysis of loot boxes and wider microtransactions, and help us develop an effective and proportionate response that represents the best outcome for DCMS's aims. These are: protecting consumers - particularly children - and promoting business growth and innovation.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/5ba18b32-5d0d-4def-876c-931b06274a3c |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Other - |
| Tender suitability | VCSE |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 8 Feb 2021 |
| Submission deadline | 11 Jan 2021 |
| Future notice date | Not specified |
| Award date | 11 Jan 2021 |
| Contract period | 22 Jan 2021 - 31 Mar 2021 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £40,000 |
| Lots value | Not specified |
| Awards value | £40,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | DEPARTMENT FOR DIGITAL, CULTURE, MEDIA AND SPORT |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1A 2BQ |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | INGAME, ABERTAY UNIVERSITY |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services

### Codes

- 73000000 - Research and development services and related consultancy services

## Release History

- 8 Feb 2021 at 18:30 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/5ba18b32-5d0d-4def-876c-931b06274a3c

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/5ba18b32-5d0d-4def-876c-931b06274a3c
  8th February 2021 - Awarded contract notice on Contracts Finder
- https://www.delta-esourcing.com/delta/respondToList.html?noticeId=568448515
  Please follow this link to view the notice.

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-b4140e44-2c68-4397-be05-97f9c79d9091. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-b4140e44-2c68-4397-be05-97f9c79d9091.json.