--- title: "NML Alphonse Mucha: In Quest of Beauty Media Brief" ocid: "ocds-b5fd17-b7c32e13-97a7-42ee-a5ff-73b3b32ac0c7" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-b7c32e13-97a7-42ee-a5ff-73b3b32ac0c7" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-b7c32e13-97a7-42ee-a5ff-73b3b32ac0c7.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-b7c32e13-97a7-42ee-a5ff-73b3b32ac0c7.json" source: "Contracts Finder" current_stage: "Award" buyer: "NATIONAL MUSEUMS ON MERSEYSIDE" published: "2017-06-26" --- # NML Alphonse Mucha: In Quest of Beauty Media Brief Buyer: NATIONAL MUSEUMS ON MERSEYSIDE Current stage: Award OCID: ocds-b5fd17-b7c32e13-97a7-42ee-a5ff-73b3b32ac0c7 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-b7c32e13-97a7-42ee-a5ff-73b3b32ac0c7) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-b7c32e13-97a7-42ee-a5ff-73b3b32ac0c7.json) ## Summary The procurement process involves the National Museums On Merseyside, which is commissioning a media agency for the "NML Alphonse Mucha: In Quest of Beauty Media Brief." This initiative falls within the cultural services sector and is located in Liverpool, England. Currently, the procurement stage is at the Award phase, with the contract having been awarded on 19 May 2017. The exhibition's promotional activities are scheduled to take place from 16 June to 29 October 2017, with crucial deadlines including the tender submission deadline of 10 May 2017 and a contract period starting 19 May 2017 and concluding on 26 October 2017. The procurement method employed is an open procedure, aimed at allowing broad participation from interested entities. This tender presents significant opportunities for growth, particularly for small and medium-sized enterprises (SMEs) in the media and marketing sectors. Businesses that specialise in media planning, purchasing, and production, particularly those experienced in cultural exhibitions or similar marketing campaigns, would be well-suited to compete. Potential vendors should focus on innovative strategies to drive visitor engagement and ticket sales while enhancing digital outreach, thereby aligning with the objectives of National Museums Liverpool to increase its audience and membership base. ## Notice National Museums Liverpool is looking to commission a media agency to manage the planning, purchasing and production of media assets as part of the marketing campaign to promote the upcoming exhibition Alphonse Mucha: In Quest of Beauty at the Walker Art Gallery, Liverpool. The exhibition runs 16 June to 29 October 2017. The media plan will support National Museums Liverpool's marketing plan and will aim to: * Drive footfall to the Walker Art Gallery and the Mucha exhibition * In achieving the above, generate ticket sales to the exhibition to hit designated targets and generate income for National Museums Liverpool * Broaden awareness of the Gallery and exhibition, and continue to diversify the venue's visitor profile to encourage UK-wide visits in addition to a local audience * Engage with audiences beyond the gallery's walls; bringing content to the museum's new and existing audiences across the venue's digital channels. The key objectives of the exhibition are to increase visitor numbers to the Walker, by meeting the proposed exhibition target, and to raise the Walker's profile as a gallery with internationally-renowned collections and an excellent exhibition programme. * To meet visitor/ conversion rate and income generation targets. * To grow NML's membership base. * To engage visitors with the gallery through growth in social media followers and email database subscribers. * To raise the profile of NML's collections, locally, nationally and internationally through the quality of its exhibits. * Diversify the visitor profile of WAG and work to attract increased number of visits from those aged 35 - 55yrs. A full description and instructions for tender responses are contained within the attachments ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/817489e5-a845-4cb2-be11-81925930ed02 | | Notice type | Award Notice | | Procurement type | Standard | | Procurement category | Goods | | Procurement method | Open | | Procurement method details | Open procedure | | Tender suitability | SME | | Awardee scale | Large | | All stages | Tender, Award | ## Dates | Field | Value | | --- | --- | | Publication date | 26 Jun 2017 | | Submission deadline | 10 May 2017 | | Future notice date | Not specified | | Award date | 18 May 2017 | | Contract period | 21 May 2017 - 29 Oct 2017 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | £14,973 | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Complete | | Lots status | Not specified | | Awards status | Active | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | NATIONAL MUSEUMS ON MERSEYSIDE | | Locality | LIVERPOOL | | Post town | Liverpool | | Postcode | L2 2JH | | Country | England | | ITL 1 | TLD North West (England) | | ITL 2 | TLD7 Merseyside | | ITL 3 | TLD72 Liverpool | | Local authority | Liverpool | | Electoral ward | City Centre North | | Westminster constituency | Liverpool Riverside | | Delivery location | TLD North West (England) | ## Supplier | Field | Value | | --- | --- | | Number of suppliers | 1 | | Supplier names | KMS MEDIA | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security - 92 - Recreational, cultural and sporting services - 98 - Other community, social and personal services ### Codes - 79300000 - Market and economic research; polling and statistics - 79400000 - Business and management consultancy and related services - 79900000 - Miscellaneous business and business-related services - 92300000 - Entertainment services - 92500000 - Library, archives, museums and other cultural services - 98000000 - Other community, social and personal services ## Release History - 26 Jun 2017 at 08:01 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/817489e5-a845-4cb2-be11-81925930ed02 - 8 May 2017 at 14:57 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/a2928480-6275-437c-8d16-8dbe61dd4880 - 27 Apr 2017 at 14:19 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/a2928480-6275-437c-8d16-8dbe61dd4880 ## Documents - https://www.contractsfinder.service.gov.uk/Notice/817489e5-a845-4cb2-be11-81925930ed02 26th June 2017 - Awarded contract notice on Contracts Finder - https://www.contractsfinder.service.gov.uk/Notice/a2928480-6275-437c-8d16-8dbe61dd4880 8th May 2017 - Opportunity notice on Contracts Finder - https://www.contractsfinder.service.gov.uk/Notice/Attachment/a6abde2c-24bb-4ef3-a3f2-0178427df3af Form of Tender - https://www.contractsfinder.service.gov.uk/Notice/Attachment/7ae3fb9e-a44f-4dc5-836e-652aa6ee0682 Appendix B - NML Procurement Protocol - https://www.contractsfinder.service.gov.uk/Notice/Attachment/98f032a5-d14a-4e88-ba24-21828ed0fa3d NML Alphonse Mucha In Quest of Beauty Media Brief Tender Specification - https://www.contractsfinder.service.gov.uk/Notice/Attachment/81144207-36f9-4557-a6f6-2e01849c8ad4 Questions & Answers ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. 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