---
title: "Microsite 2.0 Development"
ocid: "ocds-b5fd17-c01f1557-6315-4061-95a7-6f730cd78116"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-c01f1557-6315-4061-95a7-6f730cd78116"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-c01f1557-6315-4061-95a7-6f730cd78116.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-c01f1557-6315-4061-95a7-6f730cd78116.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "DEPARTMENT FOR EDUCATION"
published: "2020-10-08"
---

# Microsite 2.0 Development

Buyer: DEPARTMENT FOR EDUCATION  
Current stage: Tender  
OCID: ocds-b5fd17-c01f1557-6315-4061-95a7-6f730cd78116

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## Summary

The Department for Education is currently undertaking a tender for the "Microsite 2.0 Development" project, which falls under the IT services sector, specifically relating to consulting and software development. The procurement process is at the active tender stage with an open procedure, inviting bids until 23rd October 2020 at 12:00 PM. This project aims to enhance the existing microsite of the Social Mobility Commission, located in London, with a contract period set to commence on 2nd November 2020 and conclude by 31st January 2021. Interested suppliers are encouraged to refer to the essential criteria and submit their proposals through the designated online link.

This tender presents significant opportunities for businesses specialising in IT services, particularly those with expertise in website development and search engine optimisation. Small and medium-sized enterprises (SMEs) would be well-positioned to compete, particularly those that can demonstrate a strong understanding of enhancing user engagement and developing tailored content for diverse industries. Suppliers who can effectively leverage their technical skills within the Wordpress platform will find this project particularly appealing, as the updates aim to foster broader engagement and usability improvements for employers seeking to enhance social mobility within their workplaces.

## Notice

The Social Mobility Commission (SMC) seeks bids to update our microsite. Visit www.socialmobilityworks.org. We monitor progress towards improving social mobility in the UK and promotes social mobility in England. We are an independent statutory body created by an Act of Parliament. The SMC delivers a program of work aimed at employers, with a goal of increasing socio-economic diversity and inclusion within the workplace. We started with a cross-industry toolkit in Feb 2020. We launched a microsite to showcase our toolkit, case studies, masterclass series & write blogs. This microsite has become the most important engagement tool for the program, enabling employers to see upcoming events, our recommendations, summaries of our research & more. Since launching the microsite 6 months ago, we have steadily grown our audience. Based on our analytics on LinkedIn, where we drive traffic to our microsite, our audience is on target: HR leads in UK firms. We have been happy with our growth; however, we believe that we can use insights from our first 6 months of operations to improve performance & make operational changes that would both expand our audience and improve usability of the site. In an assessment of our search engine optimisation (SEO), we are underperforming against similar organisations. We seek to address this by leveraging the potential of our existing plug-in Yeost. In addition, we seek to reach larger audiences by adding new content that has already been tested & found effective. First, we will build a 'maturity assessment' which was tested as part of our behavioural insights research. Second, we will launch sector-specific toolkits that have been developed with industry partners and SMC-commissioned analysis. This will drive engagement from new industries who do not yet engage with us. Finally, the updates will provide users with an enhanced experience on the site. We will achieve this in several ways e.g. the measurement page will be reworked to include more tailored guidance on how to measure and assess socio-economic background against national benchmarks-a request employers have repeatedly asked us for & on which we are generating guidance e.g. an expanded 'case study' page will allow us to showcase the 30+ case studies in new & engaging ways, which was a recommendation from our behavioural insights research. The supplier will work with SMC to prioritise activities. In the first instance, we will prioritise the update to the data page, which we hope to be completed within the first two weeks of the project (end of Oct/early Nov 20, depending on the contract start date). We will then prioritise the new industry pages, by early to mid-November. We will then prioritise the events page, to support our ongoing program of monthly events. We are inviting proposals to deliver this 'microsite 2.0'. Suppliers will be expected to work within our existing Wordpress-built site. Essential Criteria outlines minimum standards a supplier must meet. Additional information: To register your interest and bid for this opportunity please follow this link https://education.app.jaggaer.com/esop/guest/go/opportunity/detail?opportunityId=49887 Please click login / register top right of the page.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/629fc71f-27d0-4eeb-8c10-e859c66a118b |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 8 Oct 2020 |
| Submission deadline | 23 Oct 2020 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 2 Nov 2020 - 31 Jan 2021 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | DEPARTMENT FOR EDUCATION |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1P 3BT |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72000000 - IT services: consulting, software development, Internet and support

## Release History

- 8 Oct 2020 at 09:50 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/629fc71f-27d0-4eeb-8c10-e859c66a118b
- 7 Oct 2020 at 13:39 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/629fc71f-27d0-4eeb-8c10-e859c66a118b

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/629fc71f-27d0-4eeb-8c10-e859c66a118b
  8th October 2020 - Opportunity notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/e61e7986-5024-4629-bc04-0856cef8058d
  n/a

## Notice URLs

- https://education.app.jaggaer.com/esop/guest/go/opportunity/detail?opportunityId=49887

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-c01f1557-6315-4061-95a7-6f730cd78116. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-c01f1557-6315-4061-95a7-6f730cd78116.json.
