---
title: "Strategic Brand Agency for English Heritage"
ocid: "ocds-b5fd17-c07d9a76-d7fb-4f0b-88ca-b66a66992c39"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-c07d9a76-d7fb-4f0b-88ca-b66a66992c39"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-c07d9a76-d7fb-4f0b-88ca-b66a66992c39.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-c07d9a76-d7fb-4f0b-88ca-b66a66992c39.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "ENGLISH HERITAGE-MARKETING"
published: "2019-02-22"
---

# Strategic Brand Agency for English Heritage

Buyer: ENGLISH HERITAGE-MARKETING  
Current stage: Tender  
OCID: ocds-b5fd17-c07d9a76-d7fb-4f0b-88ca-b66a66992c39

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## Summary

The procurement process for the "Strategic Brand Agency for English Heritage" is being conducted by English Heritage-Marketing, a national charity based in Swindon, Wiltshire. This tender falls under the marketing services industry category and is currently in the tender stage, with submissions due by 25th March 2019. The contract, valued at up to £320,000, is set to commence on 3rd June 2019 and will run until 31st March 2022. The procurement method being utilised is a selective approach, specifically a restricted procedure above the threshold.

This tender presents abundant opportunities for businesses specialised in strategic marketing and brand development, particularly those with proven experience in delivering high-quality creative services for national consumer organisations. Agencies that can showcase a track record of working with senior stakeholders and applying insightful research to shape marketing strategies will be significantly favoured. This contract is well-suited for agencies that possess a strong creative team capable of delivering consistent, impactful marketing advice across various platforms, making it an ideal competition for established marketing firms looking to expand their portfolio with a reputable client.

## Notice

English Heritage cares for over 400 historic monuments, buildings and sites - from world famous prehistoric sites to grand medieval castles, from Roman forts on the edges of empire to Cold War bunkers. Through these, we bring the story of England to life for over 10 million visitors each year. We are a national charity. The English Heritage Content Marketing team will award a contract outlined below. This team is an integral part of our wider Marketing Directorate plays an important role in the strategic management and development of our brand positioning and identity and the development of branded content across multiple platforms. We also act as in an advisory capacity to internal clients across the charity base and to external suppliers. The successful appointed agency will provide a consistent high quality, cost effective delivery of strategic marketing advice, and potentially design work, supported by an experienced and dedicated account team. They will work directly with the Marketing Director, the Head of Content Marketing, the Head of Brand Design and other senior stakeholders. Strategic Marketing & Brand Agency - Value up to PS320,000 for the life of the contract. English Heritage is looking to appoint one strategic marketing and brand agency partner to support the development of its marketing strategy, including its constituent strategic brand elements, across all elements of our commercial visitor attractions business and charitable activity. The winning agency will need to demonstrate a measurable track record in strategic marketing thought and brand development for national consumer organisations. For example this could include discrete projects on our employer brand, or partnership strategy and our cause. Experience of working with senior stakeholders, applying intellectual rigour to ideas and working with research and insight to help shape marketing strategic and brand development is essential, together with the provision of a dedicated strategic and creative team. Additional information: Is a Recurrent Procurement Type? : No

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/0ec6846d-f35d-4566-a401-c1dd1f938e65 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure (above threshold) |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 22 Feb 2019 |
| Submission deadline | 25 Mar 2019 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 2 Jun 2019 - 31 Mar 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | ENGLISH HERITAGE-MARKETING |
| Locality | WILTSHIRE |
| Post town | Swindon |
| Postcode | SN2 2EH |
| Country | England |
| ITL 1 | TLK South West (England) |
| ITL 2 | TLK7 Gloucestershire and Wiltshire |
| ITL 3 | TLK71 Swindon |
| Local authority | Swindon |
| Electoral ward | Mannington and Western |
| Westminster constituency | Swindon South |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79342000 - Marketing services

## Release History

- 22 Feb 2019 at 11:30 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/0ec6846d-f35d-4566-a401-c1dd1f938e65
- 22 Feb 2019 at 11:29 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/0ec6846d-f35d-4566-a401-c1dd1f938e65
- 22 Feb 2019 at 11:27 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/0ec6846d-f35d-4566-a401-c1dd1f938e65
- 22 Feb 2019 at 11:27 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/0ec6846d-f35d-4566-a401-c1dd1f938e65
- 22 Feb 2019 at 11:27 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/0ec6846d-f35d-4566-a401-c1dd1f938e65
- 22 Feb 2019 at 11:25 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/0ec6846d-f35d-4566-a401-c1dd1f938e65
- 22 Feb 2019 at 10:32 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/0ec6846d-f35d-4566-a401-c1dd1f938e65

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/0ec6846d-f35d-4566-a401-c1dd1f938e65
  22nd February 2019 - Opportunity notice on Contracts Finder
- https://in-tendhost.co.uk/english-heritage/aspx/Home
  Additional information on how to apply for this contract

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-c07d9a76-d7fb-4f0b-88ca-b66a66992c39. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-c07d9a76-d7fb-4f0b-88ca-b66a66992c39.json.
