---
title: "Creative Agency Partner"
ocid: "ocds-b5fd17-c309e0bc-34e7-4076-aa4e-88ae52586491"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-c309e0bc-34e7-4076-aa4e-88ae52586491"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-c309e0bc-34e7-4076-aa4e-88ae52586491.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-c309e0bc-34e7-4076-aa4e-88ae52586491.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "NHS BUSINESS SERVICES AUTHORITY"
published: "2025-09-10"
---

# Creative Agency Partner

Buyer: NHS BUSINESS SERVICES AUTHORITY  
Current stage: Award  
OCID: ocds-b5fd17-c309e0bc-34e7-4076-aa4e-88ae52586491

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-c309e0bc-34e7-4076-aa4e-88ae52586491)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-c309e0bc-34e7-4076-aa4e-88ae52586491.json)

## Summary

This public procurement process was managed by the NHS Business Services Authority (NHSBSA) for the selection of a Creative Agency Partner. The contract, classified under marketing services, involves a 4-year commitment to support NHSBSA. During the tendering phase, which concluded on 23rd June 2025, the procurement was conducted through a selective method using a call-off from a dynamic purchasing system. The contract was awarded to Definition Group Limited, with the award status marked as active starting from 3rd September 2025. The project is located in Newcastle Upon Tyne, United Kingdom, with a total contract value of £360,000.

This procurement offers substantial growth opportunities for businesses specialising in marketing services, particularly those classified as small and medium-sized enterprises (SMEs). The engagement provides a significant partnership potential, as it spans over four years, commencing on 3rd September 2025 and concluding on 2nd September 2029. Enterprises with experience in creative agency work, and those capable of delivering comprehensive marketing solutions, would be well-positioned to deliver value through this contract. The procurement's structure also highlights the importance of possessing prior credentials to engage through a dynamic purchasing system.

## Notice

Award of a 4 year contract for the provision of a Creative Agency Partner to support the NHSBSA.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/09fc9742-f883-4bc9-ba65-7e792610c477 |
| Notice type | Award Notice |
| Procurement type | Dynamic |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a dynamic purchasing system |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 10 Sep 2025 |
| Submission deadline | 23 Jun 2025 |
| Future notice date | Not specified |
| Award date | 2 Sep 2025 |
| Contract period | 2 Sep 2025 - 2 Sep 2029 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £360,000 |
| Lots value | Not specified |
| Awards value | £300,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | NHS BUSINESS SERVICES AUTHORITY |
| Locality | NEWCASTLE UPON TYNE |
| Post town | Newcastle upon Tyne |
| Postcode | NE15 8NY |
| Country | England |
| ITL 1 | TLC North East (England) |
| ITL 2 | TLC4 Northumberland, Durham and Tyne & Wear |
| ITL 3 | TLC43 Tyneside |
| Local authority | Newcastle upon Tyne |
| Electoral ward | Lemington |
| Westminster constituency | Newcastle upon Tyne Central and West |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | DEFINITION GROUP |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79342000 - Marketing services

## Release History

- 10 Sep 2025 at 14:39 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/09fc9742-f883-4bc9-ba65-7e792610c477

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/09fc9742-f883-4bc9-ba65-7e792610c477
  10th September 2025 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/34f87072-1e81-4ec1-b00b-fddf0c6a12b7
  Creative Agency Partner Redacted Contract_Redacted

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-c309e0bc-34e7-4076-aa4e-88ae52586491. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-c309e0bc-34e7-4076-aa4e-88ae52586491.json.