---
title: "Brand Perception"
ocid: "ocds-b5fd17-c36b313c-d4e2-44db-a7b8-32b0eb0c27dc"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-c36b313c-d4e2-44db-a7b8-32b0eb0c27dc"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-c36b313c-d4e2-44db-a7b8-32b0eb0c27dc.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-c36b313c-d4e2-44db-a7b8-32b0eb0c27dc.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "BROMFORD HOUSING GROUP LIMITED"
published: "2021-07-23"
---

# Brand Perception

Buyer: BROMFORD HOUSING GROUP LIMITED  
Current stage: Award  
OCID: ocds-b5fd17-c36b313c-d4e2-44db-a7b8-32b0eb0c27dc

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-c36b313c-d4e2-44db-a7b8-32b0eb0c27dc)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-c36b313c-d4e2-44db-a7b8-32b0eb0c27dc.json)

## Summary

The procurement process titled "Brand Perception," initiated by Bromford Housing Group Limited, focuses on delivering two studies to understand customer and stakeholder perceptions of the Bromford brand. The procurement falls under the business services category, specifically marketing and consulting, and has a total contract value of £27,000. The award was completed on 21 July 2021, following an open procurement method, which allows any interested suppliers to participate. The contract period is set to commence on 26 July 2021 and will run until 25 July 2022. The project locations include regions in the East Midlands, West Midlands, and South West of the United Kingdom.

This tender presents a significant opportunity for businesses in the marketing and consulting sectors, particularly those specialising in brand studies and customer insights. Small and medium-sized enterprises (SMEs) are encouraged to compete, as the buying organisation is particularly interested in working with agile suppliers who can deliver tailored insights quickly. Businesses that can leverage innovative approaches to gather and analyse consumer and stakeholder perceptions will find this procurement process aligns well with their capabilities and can potentially lead to further engagements with the Bromford Housing Group.

## Notice

Bromford Housing Group were looking for a supplier who would be able to support the delivery of two Brand Perception Studies. The first Brand Perception Study will be aimed at Bromford's Customers and will give Bromford an understanding of what their Customers think about their product and brand. The second Brand Perception Study will be aimed at Bromford's Stakeholders and will give Bromford an understanding of what our partners and suppliers think of our brand against our values and competitors.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/8cff6943-b8e5-4b0e-96ef-7571be51bfea |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 23 Jul 2021 |
| Submission deadline | 11 Jun 2021 |
| Future notice date | Not specified |
| Award date | 20 Jul 2021 |
| Contract period | 25 Jul 2021 - 25 Jul 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £27,000 |
| Lots value | Not specified |
| Awards value | £27,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BROMFORD HOUSING GROUP LIMITED |
| Locality | CHIPPING SODBURY |
| Post town | Bristol |
| Postcode | BS37 6JX |
| Country | England |
| ITL 1 | TLK South West (England) |
| ITL 2 | TLK5 West of England |
| ITL 3 | TLK52 Bath & North East Somerset and South Gloucestershire |
| Local authority | South Gloucestershire |
| Electoral ward | Chipping Sodbury & Cotswold Edge |
| Westminster constituency | Thornbury and Yate |
| Delivery location | TLF East Midlands (England), TLG West Midlands (England), TLK South West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | UNSWORTH SUGDEN ADVERTISING |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security

## Release History

- 23 Jul 2021 at 07:15 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/8cff6943-b8e5-4b0e-96ef-7571be51bfea

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/8cff6943-b8e5-4b0e-96ef-7571be51bfea
  23rd July 2021 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-c36b313c-d4e2-44db-a7b8-32b0eb0c27dc. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-c36b313c-d4e2-44db-a7b8-32b0eb0c27dc.json.