---
title: "BTA824 Airline Provider Partnership"
ocid: "ocds-b5fd17-c3bb7c3a-fc65-42be-a9ca-8ec63a13bac4"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-c3bb7c3a-fc65-42be-a9ca-8ec63a13bac4"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-c3bb7c3a-fc65-42be-a9ca-8ec63a13bac4.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-c3bb7c3a-fc65-42be-a9ca-8ec63a13bac4.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "BRITISH TOURIST AUTHORITY"
published: "2017-06-17"
---

# BTA824 Airline Provider Partnership

Buyer: BRITISH TOURIST AUTHORITY  
Current stage: Tender  
OCID: ocds-b5fd17-c3bb7c3a-fc65-42be-a9ca-8ec63a13bac4

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-c3bb7c3a-fc65-42be-a9ca-8ec63a13bac4)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-c3bb7c3a-fc65-42be-a9ca-8ec63a13bac4.json)

## Summary

The British Tourist Authority is seeking an airline partner through the "BTA824 Airline Provider Partnership" tender, aimed at promoting flight routes into London and regional Britain for the 2017/18 period. This opportunity is classified under administrative services related to tourism affairs and is set in London, United Kingdom. The tender period concludes on 23rd June 2017, with contract execution anticipated to begin on 13th July 2017 and extend until 12th July 2020. The procurement method is a selective restricted procedure, ensuring a streamlined process for suitable bidders.

This tender presents a valuable opportunity for businesses in the travel, tourism, and airline industries to enhance their market presence by collaborating with a reputable organisation like VisitBritain. Companies with strong marketing capabilities, established connections within the travel trade, and resources to engage in integrated promotional activities are well-suited to compete for this contract. The proactive approach to marketing, encompassing research, social media, and offline strategies, indicates that those specialised in comprehensive marketing solutions will find significant potential for growth through this partnership.

## Notice

VisitBritain is seeking an airline partner to work with during 2017/18 to assist in promoting flight routes into London and regional Britain, developing Great Britain content to promote throughout their channels and general marketing. The activity will have a 360 degree approach, encompassing everything from research and insights, social media, PR, product distribution through dedicated holiday arm , specific tactical campaigns and have impact at every stage of the consumer journey, from inspiration through to consideration and planning and booking to advocacy.The partner should also have good connections into the travel trade in the key market to extend activity into offline channels. This activity must align with VisitBritain's global brand campaign- Great Britain Home of Amazing Moments and this will be visible at every consumer touchpoint.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/ab822008-93d8-4bff-a5af-9dc0c0d00d56 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 17 Jun 2017 |
| Submission deadline | 23 Jun 2017 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 12 Jul 2017 - 12 Jul 2020 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BRITISH TOURIST AUTHORITY |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1P 3BT |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | TLI London |

## CPV Codes

### Divisions

- 75 - Administration, defence and social security services

### Codes

- 75125000 - Administrative services related to tourism affairs

## Release History

- 17 Jun 2017 at 09:03 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/ab822008-93d8-4bff-a5af-9dc0c0d00d56

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/ab822008-93d8-4bff-a5af-9dc0c0d00d56
  17th June 2017 - Opportunity notice on Contracts Finder
- https://www.delta-esourcing.com/tenders/UK-UK-London:-Administrative-services-related-to-tourism-affairs./WR6AWV7Q7B
  Please follow this link to view the notice.

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-c3bb7c3a-fc65-42be-a9ca-8ec63a13bac4. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-c3bb7c3a-fc65-42be-a9ca-8ec63a13bac4.json.