---
title: "Email and SMS Marketing Services"
ocid: "ocds-b5fd17-c4680fa2-2dff-4fda-9f2c-f0cb8192584e"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-c4680fa2-2dff-4fda-9f2c-f0cb8192584e"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-c4680fa2-2dff-4fda-9f2c-f0cb8192584e.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-c4680fa2-2dff-4fda-9f2c-f0cb8192584e.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "YORKSHIRE PURCHASING ORGANISATION"
published: "2025-01-15"
---

# Email and SMS Marketing Services

Buyer: YORKSHIRE PURCHASING ORGANISATION  
Current stage: Award  
OCID: ocds-b5fd17-c4680fa2-2dff-4fda-9f2c-f0cb8192584e

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## Summary

The Yorkshire Purchasing Organisation (YPO) has completed the procurement process for Email and SMS Marketing Services, classified under Networking, Internet, and intranet software packages (CPV code: 48200000). This internal contract, valued at £180,000, involves providing cross-channel marketing services for an initial term of three years, after which it will be a rolling contract. The procurement method used was a competitive quotation (below threshold), and the contract was awarded to Dotdigital Emea Limited on 25th July 2023. The contract period started on 1st August 2023 and will run until 31st July 2033. The services will be delivered to the YPO in Wakefield, postcode WF2 0XE.

This tender presents significant opportunities for businesses specialise in digital marketing services, especially those with expertise in Email and SMS marketing. Small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprise (VCSE) organisations are encouraged to compete for similar future tenders given their suitability highlighted in this procurement. Businesses poised to meet the outlined requirements can leverage such contracts to expand their market presence and establish long-term partnerships with public sector organisations like the YPO.

## Notice

Internal YPO contract for email and SMS cross channel marketing services. Initial term is 3 years and rolling contract thereafter.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/89161721-c7d3-4cd0-aa00-4413f90a157a |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Limited |
| Procurement method details | Competitive quotation (below threshold) |
| Tender suitability | SME, VCSE |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 15 Jan 2025 |
| Submission deadline | 24 Jul 2023 |
| Future notice date | Not specified |
| Award date | 24 Jul 2023 |
| Contract period | 31 Jul 2023 - 31 Jul 2033 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £180,000 |
| Lots value | Not specified |
| Awards value | £30,915 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | YORKSHIRE PURCHASING ORGANISATION |
| Locality | WAKEFIELD |
| Post town | Wakefield |
| Postcode | WF2 0XE |
| Country | England |
| ITL 1 | TLE Yorkshire and The Humber |
| ITL 2 | TLE4 West Yorkshire |
| ITL 3 | TLE45 Wakefield |
| Local authority | Wakefield |
| Electoral ward | Wrenthorpe and Outwood West |
| Westminster constituency | Wakefield and Rothwell |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | DOTDIGITAL EMEA |

## CPV Codes

### Divisions

- 48 - Software package and information systems

### Codes

- 48200000 - Networking, Internet and intranet software package

## Release History

- 15 Jan 2025 at 16:08 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/89161721-c7d3-4cd0-aa00-4413f90a157a

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/89161721-c7d3-4cd0-aa00-4413f90a157a
  15th January 2025 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-c4680fa2-2dff-4fda-9f2c-f0cb8192584e. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-c4680fa2-2dff-4fda-9f2c-f0cb8192584e.json.