---
title: "NHSBT1303 Pass It On Podcast (Inception to Publication)"
ocid: "ocds-b5fd17-c4822ca2-494e-4d10-aa6e-3d127d16c505"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-c4822ca2-494e-4d10-aa6e-3d127d16c505"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-c4822ca2-494e-4d10-aa6e-3d127d16c505.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-c4822ca2-494e-4d10-aa6e-3d127d16c505.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "NHS BLOOD & TRANSPLANT"
published: "2021-03-11"
---

# NHSBT1303 Pass It On Podcast (Inception to Publication)

Buyer: NHS BLOOD & TRANSPLANT  
Current stage: Award  
OCID: ocds-b5fd17-c4822ca2-494e-4d10-aa6e-3d127d16c505

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## Summary

NHS Blood and Transplant, a Special Health Authority in the UK, has recently awarded a contract titled "NHSBT1303 Pass It On Podcast (Inception to Publication)" to Listen Entertainment Limited. This procurement falls under the industry category of motion picture and video services and is part of a wider campaign aimed at raising awareness of changes in organ donation laws. The procurement method used was an open procedure, and the contract is active from 16 February 2021 until 15 February 2023, with initial tender submissions closing on 25 September 2020. This initiative allows NHS Blood and Transplant to engage the public, particularly younger demographics, in a critical national service.

This tender presents significant opportunities for businesses, particularly those in the digital media, podcast production, and marketing sectors, to grow and contribute to a socially impactful project. Companies with expertise in creating engaging audio-visual content that targets diverse audiences would find this particularly relevant. Moreover, smaller enterprises and SMEs are encouraged to compete given the engagement of non-traditional marketing avenues intended to reach specific groups, such as young adults and minority communities, enhancing both reach and impact in the digital landscape.

## Notice

NHS Blood and Transplant is a Special Health Authority in England and Wales, with responsibilities across the United Kingdom for organ donation and transplantation and blood donation services in England. The organisation's core purpose is to 'save and improve lives' through the provision of a safe and reliable supply of blood components, solid organs, stem cells, tissues and related services to the NHS, and to the other UK Health Services where directed. It provides specialist reference services and bone marrow donor identification worldwide. From Spring 2020 new legislation came into force in England which changes the basis for consent for organ donation. NHS Blood and Transplant were tasked with delivering a national campaign aimed at everybody over the age of 16 to raise awareness of the organ donation law changes and the choices available to people. NHS Blood and Transplant wanted as many people as possible to: - Know that the law around organ donation was changing - Understand what is changing and the choices available to them - To make their organ donation decision - To share their decision with family and friends A podcast is missing from NHS Blood and Transplant's toolbox and the intention is to create an initial 8 episode Pass It On podcast with a view to rolling out further episodes if successful. According to Ofcom data, the steepest growth in podcast listening figures occurs in young adults aged 15-24, with around one in five now listening to podcasts each week. It is recognised that half of the podcast market is age 35 or under and also consists of a large group of black and Asian listeners. These statistics represent a huge potential to reach such an active and target demographic to help meet NHS Blood and Transplant's objectives. Podcasts are also a great way to engage new and existing influencers and celebs, so the long-term ability for unlocking potential on this platform is considered as being very good.. The primary objective is to successfully raise awareness of the law change and organ donation more generally and to make extra effort to appeal to specific audience groups (16 and 17 year olds; DE or "Hard Pressed" groups; People with Black, Asian and Minority Ethnic heritage). Stories and talent are key to the podcast being successful, so NHS Blood and Transplant would like to work with case studies, supporters, and celebrities (where possible). NHS Blood and Transplant want to engage with a Supplier who will provide all the services necessary to initially produce an 8 episode podcast series from inception to publication.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/316bdc14-4278-40ae-8dbe-a161e7b104f4 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 11 Mar 2021 |
| Submission deadline | 25 Sep 2020 |
| Future notice date | Not specified |
| Award date | 16 Feb 2021 |
| Contract period | 16 Feb 2021 - 15 Feb 2023 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £60,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | NHS BLOOD & TRANSPLANT |
| Locality | FILTON, BRISTOL |
| Post town | Bristol |
| Postcode | BS34 7QH |
| Country | England |
| ITL 1 | TLK South West (England) |
| ITL 2 | TLK5 West of England |
| ITL 3 | TLK52 Bath & North East Somerset and South Gloucestershire |
| Local authority | South Gloucestershire |
| Electoral ward | Filton |
| Westminster constituency | Filton and Bradley Stoke |
| Delivery location | TLC North East (England), TLD North West (England), TLE Yorkshire and The Humber, TLF East Midlands (England), TLG West Midlands (England), TLI London, TLJ South East (England), TLK South West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | LISTEN ENTERTAINMENT |

## CPV Codes

### Divisions

- 92 - Recreational, cultural and sporting services

### Codes

- 92100000 - Motion picture and video services

## Release History

- 11 Mar 2021 at 12:21 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/316bdc14-4278-40ae-8dbe-a161e7b104f4

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/316bdc14-4278-40ae-8dbe-a161e7b104f4
  11th March 2021 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-c4822ca2-494e-4d10-aa6e-3d127d16c505. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-c4822ca2-494e-4d10-aa6e-3d127d16c505.json.