---
title: "Communication and Marketing Strategy for Waste and Recycling Services"
ocid: "ocds-b5fd17-c97314ff-1dc4-4d99-b312-5adb4c4849fa"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-c97314ff-1dc4-4d99-b312-5adb4c4849fa"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-c97314ff-1dc4-4d99-b312-5adb4c4849fa.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-c97314ff-1dc4-4d99-b312-5adb4c4849fa.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "WINCHESTER CITY COUNCIL"
published: "2020-07-24"
---

# Communication and Marketing Strategy for Waste and Recycling Services

Buyer: WINCHESTER CITY COUNCIL  
Current stage: Tender  
OCID: ocds-b5fd17-c97314ff-1dc4-4d99-b312-5adb4c4849fa

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## Summary

Winchester City Council is conducting a tender for a project titled "Communication and Marketing Strategy for Waste and Recycling Services." This initiative falls under the services category, specifically focusing on advertising and marketing services, and is located in the South East of England. The tender period is set to conclude on 14th August 2020, with the contract expected to commence on 1st September 2020 and last until 31st August 2021. The procurement method being employed is an open procedure, and the budget for this project ranges from £15,000 to £50,000.

This tender represents a promising opportunity for businesses specialising in advertising consultancy, marketing services, and campaign management, particularly small and medium enterprises (SMEs). The successful contractor will play a vital role in enhancing public engagement concerning waste management services, offering a chance for firms to demonstrate their capabilities in promoting recycling and sustainability initiatives. With the increasing emphasis on environmental responsibilities, businesses that can align their strategies with the objectives of a zero carbon council may find themselves particularly well-positioned to compete for this contract.

## Notice

Waste collection and disposal is one of the essential services of local government - one of the few services on which everybody depends and which everybody receives All local authorities have targets set by central government to increase rates of recycling. Winchester City council has a good quality service and reasonable performance levels at present, but could and should do more to engage with the public to encourage positive behaviours and provide information to help them do so. To support its own teams in communications and waste management the council wishes to appoint external support to produce a long term marketing strategy and campaign for its waste and recycling services which will form the basis of a range of activities over the next five years. The winning bidder will need to produce a communications and engagement strategy to; * Promote and raise awareness of the waste management services the council provides * Present clear public messages encouraging waste minimisation and effective recycling * specifically promote the council's 'charged for' garden waste service; which will start in February 2021 and to maximise the number of householders participating; * assess the viability of digitisation * to align these messages with the council's ambition to become a zero carbon council and zero carbon district

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/8b0c5865-b65d-4a7a-a833-fe34187fc156 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 24 Jul 2020 |
| Submission deadline | 14 Aug 2020 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 31 Aug 2020 - 31 Aug 2021 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £50,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WINCHESTER CITY COUNCIL |
| Locality | COLBROOK STREET, WINCHESTER |
| Post town | Southampton |
| Postcode | SO23 9LJ |
| Country | England |
| ITL 1 | TLJ South East (England) |
| ITL 2 | TLJ3 Hampshire and Isle of Wight |
| ITL 3 | TLJ36 Central Hampshire |
| Local authority | Winchester |
| Electoral ward | St Michael |
| Westminster constituency | Winchester |
| Delivery location | TLJ South East (England) |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79341100 - Advertising consultancy services
- 79341200 - Advertising management services
- 79341400 - Advertising campaign services
- 79342000 - Marketing services

## Release History

- 24 Jul 2020 at 14:35 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/8b0c5865-b65d-4a7a-a833-fe34187fc156

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/8b0c5865-b65d-4a7a-a833-fe34187fc156
  24th July 2020 - Opportunity notice on Contracts Finder
- https://uk.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=33898&B=WCC
  Additional data
- https://uk.eu-supply.com/ctm/Company/CompanyInformation/Index/86482
  User / Company

## Notice URLs

- https://www.winchester.gov.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-c97314ff-1dc4-4d99-b312-5adb4c4849fa. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-c97314ff-1dc4-4d99-b312-5adb4c4849fa.json.
