---
title: "GB-London: BTA972 SEO Technical Marketing Optimisation"
ocid: "ocds-b5fd17-ca26bb8b-4cbf-4f6a-83b5-0bcd312e1805"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-ca26bb8b-4cbf-4f6a-83b5-0bcd312e1805"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-ca26bb8b-4cbf-4f6a-83b5-0bcd312e1805.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-ca26bb8b-4cbf-4f6a-83b5-0bcd312e1805.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "VISIT BRITAIN"
published: "2018-04-29"
---

# GB-London: BTA972 SEO Technical Marketing Optimisation

Buyer: VISIT BRITAIN  
Current stage: Tender  
OCID: ocds-b5fd17-ca26bb8b-4cbf-4f6a-83b5-0bcd312e1805

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-ca26bb8b-4cbf-4f6a-83b5-0bcd312e1805)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-ca26bb8b-4cbf-4f6a-83b5-0bcd312e1805.json)

## Summary

The procurement process involves Visit Britain seeking an agency to conduct technical search engine optimisation for its VisitBritain and VisitEngland websites. The tender, titled "GB-London: BTA972 SEO Technical Marketing Optimisation," falls within the advertising and marketing services category and is located in London, UK. The tender is currently in the active stage and follows an open procurement method. Interested parties should note that the tender period ends on 26 May 2018, with the contract expected to commence on 15 June 2018 and continue until 15 June 2021. The estimated value of the contract is £500,000, with a minimum bid threshold of £100,000.

This contract presents significant opportunities for businesses specialising in search engine optimisation and digital marketing, particularly those that are able to enhance visibility and traffic on web platforms. As the tender is identified as suitable for voluntary and community sector organisations, businesses with expertise in B2C and B2B marketing strategies looking to expand their reach or improve their service offerings may find this opportunity particularly advantageous. Companies capable of delivering innovative and effective marketing solutions are encouraged to participate in the tender process.

## Notice

NOTE: This notice was updated on 29 April 2018 for the following reason: The contract is suitable for SMEs.The purpose of this tender is to find an agency that is able to undertake technical search engine optimisation for VisitBritain and VisitEngland websites, with the objectives of increasing VisitBritain/ VisitEngland visibility and traffic across search engines. The main remit of the agency will be to deliver across the B2C websites however there is additional scope to work on the B2B VisitBritain/ VisitEngland websites as and when required. This tender is being conducted via the Government's Contracts Finder procedures and is therefore below the OJEU threshold.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/2f6134c6-d098-4dbf-b12c-3d72159b4e89 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | VCSE |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 29 Apr 2018 |
| Submission deadline | 26 May 2018 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 14 Jun 2018 - 15 Jun 2021 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £500,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | VISIT BRITAIN |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1E 5HX |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | TLI London |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 29 Apr 2018 at 05:21 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/2f6134c6-d098-4dbf-b12c-3d72159b4e89
- 26 Apr 2018 at 14:21 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/2f6134c6-d098-4dbf-b12c-3d72159b4e89

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/2f6134c6-d098-4dbf-b12c-3d72159b4e89
  29th April 2018 - Opportunity notice on Contracts Finder
- https://www.delta-esourcing.com/tenders/UK-GB-London:-BTA972-SEO-Technical-Marketing-Optimisation/U3J53RWR4U
  Please follow this link to view the notice.

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-ca26bb8b-4cbf-4f6a-83b5-0bcd312e1805. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-ca26bb8b-4cbf-4f6a-83b5-0bcd312e1805.json.