---
title: "Interreg Experience - Kent Perception Research"
ocid: "ocds-b5fd17-ccefa2d2-06e2-4ebb-a001-77273e8679bc"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-ccefa2d2-06e2-4ebb-a001-77273e8679bc"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-ccefa2d2-06e2-4ebb-a001-77273e8679bc.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-ccefa2d2-06e2-4ebb-a001-77273e8679bc.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "VISIT KENT LIMITED"
published: "2021-06-16"
---

# Interreg Experience - Kent Perception Research

Buyer: VISIT KENT LIMITED  
Current stage: Tender  
OCID: ocds-b5fd17-ccefa2d2-06e2-4ebb-a001-77273e8679bc

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## Summary

Visit Kent Limited is seeking proposals for a project titled "Interreg Experience - Kent Perception Research," aimed at understanding visitor perceptions and behaviours in the tourism, leisure, and hospitality sector following the Covid-19 pandemic. The procurement process is currently in the Tender stage, with an open procedure being utilised. The tender period closes on 5th July 2021, and the contract is expected to commence on 12th July 2021, lasting until 30th January 2022. The total value of the contract is £47,000, and the research will be conducted in Canterbury, England, categorised under market research services.

This opportunity presents significant potential for businesses involved in market research and tourism consultancy, particularly those with experience in adapting services within the Covid-19 context. Small and medium-sized enterprises (SMEs) are encouraged to apply, as the project requires innovative approaches to help the sector recover and thrive. Companies with capabilities in audience analysis, data interpretation, and strategic recommendation are particularly well-suited to compete for this contract, which aims to drive growth in a sector looking to rebuild consumer confidence and resilience.

## Notice

With the gradual easing of Covid-19 restrictions, the tourism, leisure and hospitality industry is having to re-think how to move forward and rebuild business, demand and revenue. Many organisations, both nationally and locally are being forced to re-examine business operations and products, in order to survive, adhere to guidelines and respond to changing consumer behaviour. To survive, businesses need to adapt existing products, collaborate with others in and out of the sector, and reach out to new audiences to recover and drive business growth. The sector has also been shown to be particularly vulnerable due to the seasonality of the visitor economy demonstrating the need for development of off-season product to make businesses more resilient in the future. The pandemic has also significantly hit consumer confidence, altered perceptions, priorities and influenced consumer behaviour. Every 4-5 years, Visit Kent carries out a visitor perceptions study to better understand the current and changed perceptions of Kent as a destination, our audiences and their expectations and needs. This research plays a crucial part in informing our strategies, our focus and planned activities and given the current climate, shaped not only by the Covid-19 pandemic, but also the implications of Brexit and the effect these events have on visitor perceptions, the learnings will support our efforts to rebuild the visitor economy and welcome visitors back to Kent safely. Visit Kent is looking to carry out a new visitor perceptions study. For full details of the scope of this research and information on how to apply, please see the Project Brief.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/694a3d79-4312-4f8a-83ff-a9820d0ab834 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 16 Jun 2021 |
| Submission deadline | 5 Jul 2021 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 11 Jul 2021 - 30 Jan 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £47,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | VISIT KENT LIMITED |
| Locality | CANTERBURY |
| Post town | Canterbury |
| Postcode | CT1 2JB |
| Country | England |
| ITL 1 | TLJ South East (England) |
| ITL 2 | TLJ4 Kent |
| ITL 3 | TLJ44 East Kent |
| Local authority | Canterbury |
| Electoral ward | Westgate |
| Westminster constituency | Canterbury |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 16 Jun 2021 at 17:23 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/694a3d79-4312-4f8a-83ff-a9820d0ab834

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/694a3d79-4312-4f8a-83ff-a9820d0ab834
  16th June 2021 - Opportunity notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/b1368395-5481-46e5-819f-af8bc6887575
  Project Brief
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/809a4c60-ef9f-4b81-b9df-4884b1f3e550
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/f0d43aa8-d283-464e-9c12-8a8e19c1fe8f

## Notice URLs

- https://www.visitkent.co.uk/

## Provenance

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