---
title: "Media Buying"
ocid: "ocds-b5fd17-ce89e453-0836-4e54-af4a-9014fcf3e329"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-ce89e453-0836-4e54-af4a-9014fcf3e329"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-ce89e453-0836-4e54-af4a-9014fcf3e329.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-ce89e453-0836-4e54-af4a-9014fcf3e329.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "LEEDS TRINITY UNIVERSITY"
published: "2021-10-27"
---

# Media Buying

Buyer: LEEDS TRINITY UNIVERSITY  
Current stage: Tender  
OCID: ocds-b5fd17-ce89e453-0836-4e54-af4a-9014fcf3e329

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-ce89e453-0836-4e54-af4a-9014fcf3e329)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-ce89e453-0836-4e54-af4a-9014fcf3e329.json)

## Summary

Leeds Trinity University is seeking to contract an agency for a media buying service with a total value of £500,000 over a 36-month period. The primary aim is to enhance awareness and perceptions of the university, ultimately increasing student enrolment. This tender, published on 27th October 2021, categorises the procurement under advertising and marketing services and is currently in the open procurement stage, with a tender submission deadline set for 1st December 2021. The contracted services will commence on 18th January 2022 and conclude on 17th January 2025, with delivery taking place in the Yorkshire and the Humber region.

This procurement presents a valuable opportunity for marketing and advertising businesses, especially those that focus on educational institutions or possess expertise in media strategy. Small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) are particularly encouraged to participate, leveraging their agility and innovative approaches to meet the specific needs of Leeds Trinity University’s objectives for student recruitment and engagement.

## Notice

The university wishes to contract with an agency for the next 36 months to provide paid media (including social) services to meet Leeds Trinity University's objectives. The fundamental requirement is to improve awareness and perception of Leeds Trinity University leading to increased student numbers using the strategy: *Drive Awareness - Make audiences aware of Leeds Trinity University *Drive Engagement - Make audiences experience what Leeds Trinity University offers and build an enquirer database through Open Day bookings, prospectus/ course guide requests and enquiries *Drive Applications - Make audiences apply to Leeds Trinity University *Drive Conversion - Make audiences select Leeds Trinity University as their first choice and enrol

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/007e8968-0cc5-46c9-aa78-5cedc63a8fa3 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME, VCSE |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 27 Oct 2021 |
| Submission deadline | 1 Dec 2021 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 18 Jan 2022 - 17 Jan 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £500,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | LEEDS TRINITY UNIVERSITY |
| Locality | LEEDS |
| Post town | Leeds |
| Postcode | LS18 5HD |
| Country | England |
| ITL 1 | TLE Yorkshire and The Humber |
| ITL 2 | TLE4 West Yorkshire |
| ITL 3 | TLE42 Leeds |
| Local authority | Leeds |
| Electoral ward | Horsforth |
| Westminster constituency | Leeds North West |
| Delivery location | TLE Yorkshire and The Humber |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 27 Oct 2021 at 15:15 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/007e8968-0cc5-46c9-aa78-5cedc63a8fa3

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/007e8968-0cc5-46c9-aa78-5cedc63a8fa3
  27th October 2021 - Opportunity notice on Contracts Finder
- https://www.delta-esourcing.com/tenders/UK-UK-Leeds:-Advertising-and-marketing-services./G3N7J64SCS
  Please follow this link to view the notice.

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-ce89e453-0836-4e54-af4a-9014fcf3e329. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-ce89e453-0836-4e54-af4a-9014fcf3e329.json.