---
title: "Mobile Locational Analytics Data 2024"
ocid: "ocds-b5fd17-cf615312-2013-4f07-866a-4b066a320de5"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-cf615312-2013-4f07-866a-4b066a320de5"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-cf615312-2013-4f07-866a-4b066a320de5.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-cf615312-2013-4f07-866a-4b066a320de5.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "HISTORIC ENGLAND"
published: "2024-01-24"
---

# Mobile Locational Analytics Data 2024

Buyer: HISTORIC ENGLAND  
Current stage: Tender  
OCID: ocds-b5fd17-cf615312-2013-4f07-866a-4b066a320de5

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## Summary

The contracting authority, Historic England, has issued a tender titled "Mobile Locational Analytics Data 2024" for data collection and analysis services in the Database systems industry category. The procurement stage is an open procedure (below threshold), with the tender period ending on 21st February 2024. The contract is set to start on 8th March 2024 and end on 7th March 2025. The opportunity is open to small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprise (VCSE) organisations.

This tender by Historic England offers opportunities for businesses involved in data collection, analysis, and statistical services to provide locational analytics data for the Cultural Heritage Capital Programme (CHC). Companies capable of gathering insights on movement patterns, visitor frequency, and residential origins suitable for 15 heritage sites may find this tender beneficial. The successful candidate will need to provide data in accessible formats like SPSS, CSV, or Excel files and ensure data can be used for statistical analysis and published findings by Historic England.

## Notice

1.3 Description of scope/Specification 1. Historic England is looking to purchase data collected through mobile platforms and other digital hardware to produce research for the Cultural Heritage Capital Programme (CHC). We need data for informed decision-making using locational analytics from mobile devices and other sources. The successful candidate will provide data and insights on movement patterns, visitor frequency, dwell time, and where visitors are residentially from. 2. The research aims to explore the use of data from mobile devices and other sources for alternative sampling methods in economic valuation. The collected data will be used for econometric analysis and descriptive statistics. 3. There must be scope for 15 separate heritage sites to be analysed. More will be preferred. Essential data on movement patterns, visitor frequency and where visitors are residentially from should be available for at least 5 heritage sites when the contract start date. All heritage sites will be expected within 28 calendar days of the starting date. If availability exists to change these locations afterwards, such time limits will not contain them. 4. The successful candidate will be awarded up to ?50,000 (including VAT) for the services pretraining to this tender. Not all of this funding must be used. If a candidate suggests a bid above ?50,000 the bid will automatically be disregarded. The price of the service will be considered as part of the 'Most Economically Advantageous Tender'. The award criteria in full can be seen in full in section 3.1. Data: 5. Historic England must be able to use the data for aggregated and statistical analysis purposes. The findings from the statistical analysis will be published. Graphical representations of aggregated data may be published. 6. Data should be provided in forms which allow further manipulation (e.g. SPSS, CSV or Execl files). Any additional mapping or access to software would also be welcome. Data will be shared internally within the organisation. 7. The successful candidate must provide details on how long access to the data will be provided and how far back data can be viewed. The platform must also provide information on how quickly new data will be updated. Required Data - 8. Failing to provide the required data will result in automatic withdrawal of the tender. 9. The number of visitors: This data is necessary to understand how many visitors are visiting a defined geographical area of the researcher's choice. 10. Visitor origin data (minimum MSOA level or equivalent geographical region): This data provides information on where visitors are coming from. 11. We will require at least 1 year of data for each site. The methodological approach of collecting data must allow us to see what has happened for at least one year prior to the award of this contract. Optional Data: 12. Optional data is not... Additional information: Suppliers interested in this opportunity should register at https://in-tendhost.co.uk/historicengland/aspx/Home in order to express interest and download documentation. Is a Recurrent Procurement Type? : No

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/61e3e661-3704-4740-bddc-cba28b68567b |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME, VCSE |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 24 Jan 2024 |
| Submission deadline | 21 Feb 2024 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 8 Mar 2024 - 7 Mar 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | HISTORIC ENGLAND |
| Locality | WILTSHIRE |
| Post town | Swindon |
| Postcode | SN2 2EH |
| Country | England |
| ITL 1 | TLK South West (England) |
| ITL 2 | TLK7 Gloucestershire and Wiltshire |
| ITL 3 | TLK71 Swindon |
| Local authority | Swindon |
| Electoral ward | Mannington and Western |
| Westminster constituency | Swindon South |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 48 - Software package and information systems
- 72 - IT services: consulting, software development, Internet and support
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 48610000 - Database systems
- 72212463 - Statistical software development services
- 72313000 - Data capture services
- 72314000 - Data collection and collation services
- 72316000 - Data analysis services
- 79330000 - Statistical services

## Release History

- 24 Jan 2024 at 15:40 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/61e3e661-3704-4740-bddc-cba28b68567b

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/61e3e661-3704-4740-bddc-cba28b68567b
  24th January 2024 - Opportunity notice on Contracts Finder
- https://in-tendhost.co.uk/historicengland/aspx/
  Additional information on how to apply for this contract

## Notice URLs

- https://in-tendhost.co.uk/historicengland/aspx/Home

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-cf615312-2013-4f07-866a-4b066a320de5. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-cf615312-2013-4f07-866a-4b066a320de5.json.
