---
title: "MRWA Food Waste Prevention campaign 26/27"
ocid: "ocds-b5fd17-d0751a7a-92c1-46ca-a009-a08b92e39f84"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-d0751a7a-92c1-46ca-a009-a08b92e39f84"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-d0751a7a-92c1-46ca-a009-a08b92e39f84.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-d0751a7a-92c1-46ca-a009-a08b92e39f84.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "Merseyside Waste Disposal Authority"
published: "2026-08-27"
---

# MRWA Food Waste Prevention campaign 26/27

Buyer: Merseyside Waste Disposal Authority  
Current stage: Award  
OCID: ocds-b5fd17-d0751a7a-92c1-46ca-a009-a08b92e39f84

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## Summary

Merseyside Waste Disposal Authority commissioned a services contract for a creative agency to design and deliver the MRWA Food Waste Prevention campaign for 2026/27. The work is a strategic behavioural-change campaign under the Zero Waste LCR brand, intended to raise awareness of household food waste and encourage food-waste prevention behaviours across the Liverpool City Region. It covers advertising, marketing and advertising campaign services, with delivery in the North West of England. The requirement is focused on public-facing communications rather than waste collection, treatment or infrastructure. Businesses specialising in creative campaigns, behaviour-change communications, public information programmes, or sustainability messaging would find the subject matter relevant. The buyer is based in Liverpool and the campaign serves households across the wider Liverpool City Region.

The procurement is complete and has been awarded following an open procedure. Bids closed at 12:00 on 13 July 2026. The estimated procurement value was between £28,450 and £34,450. The contract was awarded to Social Change on 27 August 2026 for £28,450, covering the period from 27 August 2026 to 30 November 2026. The award is active. Evaluation was conducted through the open tender process for advertising and marketing services, including advertising campaign services. The award record identifies one supplier and one requirement. The contract is suitable for small and medium-sized enterprises. The successful supplier is Social Change.

This award demonstrates that Merseyside Waste Disposal Authority buys short-term, specialist communications support to influence household behaviour around food waste. A credible competitor for a future requirement would need to combine creative agency capability with strategic behaviour-change expertise and the ability to turn waste-prevention objectives into clear, engaging public messaging. Relevant experience would include designing and delivering advertising or awareness campaigns for public bodies, communities or sustainability programmes, particularly where success depends on changing everyday household habits rather than simply communicating information. Suppliers should be able to work under an established public-facing brand, understand the Liverpool City Region audience, and deliver integrated campaign activity across the North West. The opportunity is explicitly suitable for SMEs, making it relevant to smaller creative, communications and behavioural-insight agencies.

## Notice

MWDA is seeking a creative agency to deliver a strategic behavioural change campaign under the Zero Waste LCR brand. The campaign is to help raise awareness of household food waste and food waste prevention behaviours across the Liverpool City Region.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/e2737cbd-257e-4d42-bd9b-cd0e46d85d80 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 27 Aug 2026 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 27 Aug 2026 |
| Contract period | 27 Aug 2026 - 30 Nov 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £34,450 |
| Lots value | Not specified |
| Awards value | £28,450 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | Merseyside Waste Disposal Authority |
| Locality | LIVERPOOL |
| Postcode area | Liverpool |
| Postcode | L3 1BP |
| Country | England |
| ITL 1 | TLD North West (England) |
| ITL 2 | TLD7 Merseyside |
| ITL 3 | TLD72 Liverpool |
| Local authority | Liverpool |
| Electoral ward | Waterfront South |
| Westminster constituency | Liverpool Riverside |
| Delivery location | TLD North West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | Social Change UK |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79341000 - Advertising services
- 79341400 - Advertising campaign services

## Release History

- 27 Aug 2026 at 17:45 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/e2737cbd-257e-4d42-bd9b-cd0e46d85d80

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/e2737cbd-257e-4d42-bd9b-cd0e46d85d80
  27th August 2026 - Awarded contract notice on Contracts Finder
- https://www.mytenders.co.uk/search/show/search_view.aspx?ID=AUG171781
  NOTE: To register your interest in this notice and obtain any additional information please visit the myTenders Web Site at the link provided.

## Notice URLs

- https://www.merseysidewda.gov.uk/

## Provenance

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