---
title: "Scoping the best Business Debtline product(s)"
ocid: "ocds-b5fd17-d1d19bc9-e2db-4f90-93c7-ec2c47ff5ea0"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-d1d19bc9-e2db-4f90-93c7-ec2c47ff5ea0"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-d1d19bc9-e2db-4f90-93c7-ec2c47ff5ea0.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-d1d19bc9-e2db-4f90-93c7-ec2c47ff5ea0.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "MONEY ADVICE TRUST"
published: "2021-03-10"
---

# Scoping the best Business Debtline product(s)

Buyer: MONEY ADVICE TRUST  
Current stage: Tender  
OCID: ocds-b5fd17-d1d19bc9-e2db-4f90-93c7-ec2c47ff5ea0

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## Summary

The Money Advice Trust is seeking to engage a research agency for the tender titled "Scoping the best Business Debtline product(s)" within the social services industry sector. This procurement process is currently at the tender stage, with a deadline for submissions set for 12 noon on 19 March 2021. The contract, valued at £34,000, is expected to commence on 1 April 2021 and conclude by 29 July 2021. The services will be delivered in the United Kingdom, specifically targeting regions in England, and uses an open procurement method.

This opportunity presents a significant chance for businesses in the research and consultancy sector, particularly those experienced in conducting tailored research for social services. Companies that can demonstrate expertise in developing user-friendly guidance materials, especially for self-employed individuals seeking debt advice, will be well-placed to compete. With the increasing demand for efficient debt support services resulting from the challenges posed by the coronavirus pandemic, this contract offers avenues for business growth for organisations focusing on behavioural insights and effective communication strategies in advice services.

## Notice

The Money Advice Trust is the charity that runs National Debtline and Business Debtline. Alongside advice on the phone and online, for many years we have produced a printed guide to dealing with debt. For National Debtline we revamped this guide in 2018 following an extensive discovery phase using third-party behavioural science experts Ogilvy Change. Business Debtline has always had an equivalent guide for the self-employed audience but we retired the last version in 2019 as it had become out of date. Coronavirus delayed producing a new guide in 2020 but we are now ready to proceed. The National Debtline guide launched in 2018 is longer than its predecessor and it was an ongoing theme in user testing that for some it is overwhelming and off-putting. The added complexity of business finances means the Business Debtline version will have to be longer if we follow the same format. The self-employed audience is different to that of National Debtline, and new challenges for businesses have arisen as a result of Coronavirus. Business Debtline is the only free debt advice service for the self-employed and demand for our phone and webchat services outstrip capacity. Our new guide must be suitable for clients who may not come to Business Debtline first - it needs to work as part of the advice journey for clients of other advice agencies, particularly those with a face to face model. We are seeking a third-party research agency to help us complete a tailored discovery phase for a new Business Debtline guide, to best meet the needs of this distinct audience and context. We are looking for a research expert to help us to set out a brief, which would ideally include the following outputs: 1. Does an end to end guide have value for sole traders to use without adviser intervention? Thinking about the evidence from our National Debtline discovery phase and the barriers generally to seeking advice, we need a product that minimises drop-out rates (especially in the context of other advice agencies, and the complexity of advice for the self-employed). 2. What do face to face agencies currently give to people in self-employment who need debt advice? Do they advise them or simply signpost them to Business Debtline? Would a tangible product designed for this purpose help them to better support or prepare these clients for advice? 3. What is the need for a hard-copy product versus digital? Would this be used by other agencies who may have their own digital tools? 4. Is the style of the National Debtline guide suitable for the Business Debtline audience? For example, the behaviour-change techniques and tone of voice. To apply, please complete an Invitation to Tender submission (attached). Key dates: 12 noon, 19 March - Deadline for Invitation To Tender responses 23 March - Selection of provider for presentations 24 or 25 March - Provider presentation / interviews 26 March - Target selection date

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/48665eb2-dce0-449b-914d-dcf4ef7ae8fc |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | VCSE |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 10 Mar 2021 |
| Submission deadline | 19 Mar 2021 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 31 Mar 2021 - 29 Jul 2021 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £34,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | MONEY ADVICE TRUST |
| Locality | LONDON |
| Post town | Central London |
| Postcode | EC4V 2AU |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | City of London |
| Electoral ward | Vintry |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England) |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services
- 98 - Other community, social and personal services

### Codes

- 73000000 - Research and development services and related consultancy services
- 98000000 - Other community, social and personal services

## Release History

- 10 Mar 2021 at 14:22 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/48665eb2-dce0-449b-914d-dcf4ef7ae8fc

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/48665eb2-dce0-449b-914d-dcf4ef7ae8fc
  10th March 2021 - Opportunity notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/28961238-b7d3-449a-a0b0-e17f87ccdd25
  Invitation To Tender for scoping the best Business Debtline product(s)

## Notice URLs

- http://www.moneyadvicetrust.org

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-d1d19bc9-e2db-4f90-93c7-ec2c47ff5ea0. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-d1d19bc9-e2db-4f90-93c7-ec2c47ff5ea0.json.
