---
title: "2022 and 2023 Student Recruitment Campaigns"
ocid: "ocds-b5fd17-d31d4b35-0ed9-4563-9cba-bf323329428d"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-d31d4b35-0ed9-4563-9cba-bf323329428d"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-d31d4b35-0ed9-4563-9cba-bf323329428d.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-d31d4b35-0ed9-4563-9cba-bf323329428d.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "UNIVERSITY OF CHESTER"
published: "2021-10-27"
---

# 2022 and 2023 Student Recruitment Campaigns

Buyer: UNIVERSITY OF CHESTER  
Current stage: Award  
OCID: ocds-b5fd17-d31d4b35-0ed9-4563-9cba-bf323329428d

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-d31d4b35-0ed9-4563-9cba-bf323329428d)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-d31d4b35-0ed9-4563-9cba-bf323329428d.json)

## Summary

The University of Chester is seeking tenders for the "2022 and 2023 Student Recruitment Campaigns", aimed at enhancing its recruitment efforts over a two-year contract, which began on 4 October 2021, with a possibility of annual extensions up to September 2025. This procurement falls under the open procedure as stipulated in The Public Contracts Regulations 2015, with a total estimated value of £3,000,000, including optional extensions. The primary services sought include advertising campaign services, marketing services, and recruitment services, covering delivery areas in the North West and West Midlands of the United Kingdom. The tender period closed on 6 September 2021, and the award was formally issued on 2 October 2021.

This tender presents significant opportunities for businesses, particularly those specialising in advertising, marketing, and recruitment services, that have experience in student-focused campaigns. Small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) are encouraged to compete, given the buyer's openness to diverse supplier types. Companies that can provide innovative media planning and buying strategies as well as targeted recruitment campaigns will be especially well-suited to fulfil this contract, potentially leading to strengthened relationships with the University of Chester and access to future opportunities within the higher education sector.

## Notice

The University of Chester was seeking tenders through the UK Open procedure under The Public Contracts Regulations 2015 for the 2022 and 2023 Student Recruitment Campaigns. This is for a two year contract with the option to extend for a further 24-months on a year by year basis, the stated contract end date in the award notice includes these optional extensions. The successful agency will also act as our media planner and buyer for digital advertising space offered by UCAS Media, IDP Connect and The Student Room, as well as any other media platforms recommended to us. Please note the estimated total value includes the optional extension periods. The successful agency will also be required to implement a targeted Clearing campaign to attract new prospects and help us to hold on to and convert our Firm and Insurance choice applicants. Further details was available in the tender documents.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/96c35ad9-5cce-4851-9394-d319222a4e7e |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME, VCSE |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 27 Oct 2021 |
| Submission deadline | 6 Sep 2021 |
| Future notice date | Not specified |
| Award date | 1 Oct 2021 |
| Contract period | 3 Oct 2021 - 1 Sep 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £3,000,000 |
| Lots value | Not specified |
| Awards value | £3,000,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | UNIVERSITY OF CHESTER |
| Locality | CHESTER |
| Post town | Chester |
| Postcode | CH1 4BJ |
| Country | England |
| ITL 1 | TLD North West (England) |
| ITL 2 | TLD6 Cheshire |
| ITL 3 | TLD63 Cheshire West and Chester |
| Local authority | Cheshire West and Chester |
| Electoral ward | Chester City & the Garden Quarter |
| Westminster constituency | Chester North and Neston |
| Delivery location | TLD North West (England), TLG West Midlands (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | NET NATIVES |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341400 - Advertising campaign services
- 79342000 - Marketing services
- 79600000 - Recruitment services

## Release History

- 27 Oct 2021 at 14:47 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/96c35ad9-5cce-4851-9394-d319222a4e7e

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/96c35ad9-5cce-4851-9394-d319222a4e7e
  27th October 2021 - Awarded contract notice on Contracts Finder
- https://in-tendhost.co.uk/universityofchester
  In-Tend Link

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-d31d4b35-0ed9-4563-9cba-bf323329428d. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-d31d4b35-0ed9-4563-9cba-bf323329428d.json.