--- title: "PR Brief for London Film Festival Expanded (July 2021)" ocid: "ocds-b5fd17-d4cb655d-ec9c-4b29-84e7-8ebeb5e9b031" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-d4cb655d-ec9c-4b29-84e7-8ebeb5e9b031" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-d4cb655d-ec9c-4b29-84e7-8ebeb5e9b031.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-d4cb655d-ec9c-4b29-84e7-8ebeb5e9b031.json" source: "Contracts Finder" current_stage: "Tender" buyer: "BFI" published: "2021-07-05" --- # PR Brief for London Film Festival Expanded (July 2021) Buyer: BFI Current stage: Tender OCID: ocds-b5fd17-d4cb655d-ec9c-4b29-84e7-8ebeb5e9b031 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-d4cb655d-ec9c-4b29-84e7-8ebeb5e9b031) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-d4cb655d-ec9c-4b29-84e7-8ebeb5e9b031.json) ## Summary The British Film Institute (BFI) is seeking proposals for the "PR Brief for London Film Festival Expanded" project, classified under public relations services. This procurement follows an open procedure and is currently in the tender stage, with submissions due by 19th July 2021. The contract is set to commence on 4th August 2021 and run until 3rd August 2022. The project aims to foster engagement with audiences around immersive media art forms, and will take place in London, specifically at the BFI location, 21 Stephen Street, W1T 1LN. This tender represents a valuable opportunity for public relations agencies, especially small and medium enterprises (SMEs), to increase their market presence through strategic campaigns. Companies with expertise in integrating arts and technology, as well as those skilled in engaging diverse audiences through innovative media approaches, would be particularly well-suited to compete. By participating in this tender, successful bidders not only gain exposure through a prestigious festival but also contribute to the growing landscape of immersive storytelling in the arts sector. ## Notice Retender for PR Brief for London Film Festival Expanded. Established in 2020, LFF Expanded featured artists and creative teams working in immersive media such as Virtual, Augmented or Mixed Reality and live immersive performance. Using cinema as a jumping off point, the aim is to literally expand audience's horizons on how to experience interactive storytelling and all kinds of immersive art forms. Last year's LFF Expanded was showcased in a virtual museum space called THE EXPANSE, which was free to access to UK and international audiences for the duration of the festival and was visited by a total of 7,751 people from home and at BFI Southbank. The programme also presented a number of original and thought-provoking panel discussions and talks around the medium of VR and very special opportunities to meet the artists and explore pioneering new works. To amplify LFF Expanded's second year, the PR team will need to implement a strategic campaign to engage new Festival audiences through arts, tech and consumer media via preview opportunities, talent interviews, feature opportunities and creative activations. Initial outreach will focus on raising the Festival and the XR and Immersive Programmer's profile across this landscape, building a solid grassroots platform of awareness and then allowing the campaign to broaden out into the entertainment space, offering opportunities to engage press in new technologies, artists and questions around the confluence of film-making and VR. The campaign would build to the XR Audience Award at the end of the Festival with the PR campaign working to engage audiences in the full programme and ensure investment in the recognition of the award recipient. Additional information: To take part in this tender, please visit our website, at https://in-tendhost.co.uk/bfi/aspx/Tenders/Current , where you will need to register, if you haven't already, and express an interest in this opportunity to access the relevant documents. Please note expressions of interest will only be accepted via the portal. Is a Recurrent Procurement Type? : Yes ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/a3cf33bc-e914-4e96-8a81-2025e03b55ac | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure (below threshold) | | Tender suitability | SME | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 5 Jul 2021 | | Submission deadline | 19 Jul 2021 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 4 Aug 2021 - 3 Aug 2022 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | BFI | | Locality | LONDON | | Post town | West London | | Postcode | W1T 1LN | | Country | England | | ITL 1 | TLI London | | ITL 2 | TLI3 Inner London - West | | ITL 3 | TLI36 Camden | | Local authority | Camden | | Electoral ward | Bloomsbury | | Westminster constituency | Holborn and St Pancras | | Delivery location | Not specified | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79416000 - Public relations services - 79416100 - Public relations management services ## Release History - 5 Jul 2021 at 15:39 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/a3cf33bc-e914-4e96-8a81-2025e03b55ac ## Documents - https://www.contractsfinder.service.gov.uk/Notice/a3cf33bc-e914-4e96-8a81-2025e03b55ac 5th July 2021 - Opportunity notice on Contracts Finder - https://in-tendhost.co.uk/bfi/aspx/ Additional information on how to apply for this contract ## Notice URLs - https://in-tendhost.co.uk/bfi/aspx/Tenders/Current ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-d4cb655d-ec9c-4b29-84e7-8ebeb5e9b031. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-d4cb655d-ec9c-4b29-84e7-8ebeb5e9b031.json.