---
title: "Language and Information Selection Testing"
ocid: "ocds-b5fd17-d510e935-7f9f-4a05-bddf-90b9511559d9"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-d510e935-7f9f-4a05-bddf-90b9511559d9"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-d510e935-7f9f-4a05-bddf-90b9511559d9.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-d510e935-7f9f-4a05-bddf-90b9511559d9.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "COMPETITION AND MARKETS AUTHORITY"
published: "2017-02-13"
---

# Language and Information Selection Testing

Buyer: COMPETITION AND MARKETS AUTHORITY  
Current stage: Award  
OCID: ocds-b5fd17-d510e935-7f9f-4a05-bddf-90b9511559d9

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-d510e935-7f9f-4a05-bddf-90b9511559d9)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-d510e935-7f9f-4a05-bddf-90b9511559d9.json)

## Summary

The public procurement process is led by the Competition and Markets Authority (CMA) for the tender titled "Language and Information Selection Testing," which falls under the market research services category. This procurement took place in London, with the contract period starting on 13 February 2017 and concluding on 28 February 2017. The initial tender period closed on 30 January 2017. The value of the tender is £39,305. The procurement method employed is classified as 'Other'.

This tender presents significant opportunities for businesses, particularly small and medium-sized enterprises (SMEs) that specialise in market research and communication strategies that cater to diverse audiences. Companies that can demonstrate expertise in making complex information accessible to a broader public, as well as those familiar with the regulatory landscape in the UK, would be well-positioned to compete for similar tenders in the future. Engaging with procurement opportunities such as this can help businesses expand their footprint in the public sector market.

## Notice

12. Given the nature of the CMA's role and responsibilities, our external communications are often very technical in content, making extensive use of economic, financial and legal terminology and phrasing. However, our communications are not intended to 'speak' only to expert and "big business" audiences; they also need to engage a wider range of 'lay' audiences across the UK such as members of the public (in their capacity as consumers of goods and services) and micro and small businessess (in their capacity as the providers of goods and services). This can result in a tension for our communications work between using language that lay audiences will perhaps find easier to understand and more engaging, whilst still ensuring that legal and other requirements are fully observed for the wider range of our stakeholders.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/317a99a8-a07f-4b7c-99cf-00a6e4760b04 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Other - |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 13 Feb 2017 |
| Submission deadline | 30 Jan 2017 |
| Future notice date | Not specified |
| Award date | 9 Feb 2017 |
| Contract period | 13 Feb 2017 - 28 Mar 2017 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £39,305 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | COMPETITION AND MARKETS AUTHORITY |
| Locality | LONDON |
| Post town | Central London |
| Postcode | WC1B 4AD |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI36 Camden |
| Local authority | Camden |
| Electoral ward | Bloomsbury |
| Westminster constituency | Holborn and St Pancras |
| Delivery location | TLI London |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | GFK |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 13 Feb 2017 at 15:42 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/317a99a8-a07f-4b7c-99cf-00a6e4760b04

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/317a99a8-a07f-4b7c-99cf-00a6e4760b04
  13th February 2017 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-d510e935-7f9f-4a05-bddf-90b9511559d9. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-d510e935-7f9f-4a05-bddf-90b9511559d9.json.