--- title: "In Market Representation-Europe & USA" ocid: "ocds-b5fd17-d6df5f5a-4ccc-4397-a7aa-3c68b53fa083" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-d6df5f5a-4ccc-4397-a7aa-3c68b53fa083" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-d6df5f5a-4ccc-4397-a7aa-3c68b53fa083.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-d6df5f5a-4ccc-4397-a7aa-3c68b53fa083.json" source: "Contracts Finder" current_stage: "Tender" buyer: "WEST MIDLANDS GROWTH COMPANY LTD E-TENDERING" published: "2023-10-02" --- # In Market Representation-Europe & USA Buyer: WEST MIDLANDS GROWTH COMPANY LTD E-TENDERING Current stage: Tender OCID: ocds-b5fd17-d6df5f5a-4ccc-4397-a7aa-3c68b53fa083 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-d6df5f5a-4ccc-4397-a7aa-3c68b53fa083) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-d6df5f5a-4ccc-4397-a7aa-3c68b53fa083.json) ## Summary The West Midlands Growth Company Ltd e-Tendering is looking for in-market representation and delivery partner(s) for a 16-month contract to promote inward investment, lead generation, and business development activities following the 2022 Commonwealth Games. The project aims to attract FDI projects to the UK, specifically within the West Midlands, and improve perceptions of the region. The tender covers principal geographies in Europe and USA Midwest, targeting sectors such as Creative and Tech, Modern Business Services, and Future Mobility. The deadline for bids is 1st November 2023, with the contract period starting on 1st December 2023 and ending on 31st March 2025. This tender provides opportunities for businesses involved in marketing management consultancy, direct marketing services, and advertising and marketing services to expand their operations. Companies focusing on the identified key sectors and capable of delivering lead generation services in Europe and USA Midwest regions are well-suited to compete. The procurement method is an open procedure (above threshold), allowing businesses to participate in the competitive process. Interested parties should consider their suitability for engaging in a comprehensive programme of investment promotion and business development activities as outlined in the tender requirements. ## Notice WMGC as the contracting authority is seeking to contract with in-market representation and delivery partner(s) for a 16-month contract, to support in the delivery of a comprehensive programme of inward investment promotion, lead generation and business development activities, to build on the legacy of the 2022 Commonwealth Games. In accordance with the parameters of the programme, in-market partnerships are sought to cover a number of geographical regions. The aims of this project are: o To generate and facilitate a pipeline of well-qualified FDI (foreign direct investment) projects, that ultimately invest in the UK, ideally within the West Midlands Combined Authority region. o To support with the delivery of in-market events and business engagement activities across the Inward Investment workstream of the Birmingham 2022 Commonwealth Games Business & Tourism Programme. o To help improve perceptions of the West Midlands region and the West Midlands Growth Company amongst key target audiences. Tenderers can bid for one or both lots to cover the principal geographies of Europe and USA Midwest. Activities should be geographically targeted to appropriate areas of USA Midwest (principally Illinois, Michigan, Missouri) and Europe (principally Germany and France). However, consideration will be given to a supplier's ability to deliver lead generation services in broader geographies (i.e., Northern, Central and Eastern Europe; Central USA) with specific lead generation activity focussed on prioritising: o Creative and Tech o Modern Business Services o Data-driven Healthcare o Low Carbon o Future Mobility & Advanced Manufacturing Additional information: Is a Recurrent Procurement Type? : No ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/360ad00f-787a-45c8-a696-2e2bf8f35aea | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure (above threshold) | | Tender suitability | Not specified | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 2 Oct 2023 | | Submission deadline | 1 Nov 2023 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 1 Dec 2023 - 31 Mar 2025 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | WEST MIDLANDS GROWTH COMPANY LTD E-TENDERING | | Locality | WEST MIDLANDS | | Post town | Birmingham | | Postcode | B4 6AT | | Country | England | | ITL 1 | TLG West Midlands (England) | | ITL 2 | TLG3 West Midlands | | ITL 3 | TLG31 Birmingham | | Local authority | Birmingham | | Electoral ward | Ladywood | | Westminster constituency | Birmingham Ladywood | | Delivery location | Not specified | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79340000 - Advertising and marketing services - 79342000 - Marketing services - 79342100 - Direct marketing services - 79413000 - Marketing management consultancy services ## Release History - 2 Oct 2023 at 09:27 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/360ad00f-787a-45c8-a696-2e2bf8f35aea ## Documents - https://www.contractsfinder.service.gov.uk/Notice/360ad00f-787a-45c8-a696-2e2bf8f35aea 2nd October 2023 - Opportunity notice on Contracts Finder - https://in-tendhost.co.uk/wmgrowth/aspx/ Additional information on how to apply for this contract ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-d6df5f5a-4ccc-4397-a7aa-3c68b53fa083. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-d6df5f5a-4ccc-4397-a7aa-3c68b53fa083.json.