---
title: "SWL Accelerating Reform Fund (ARF) Unpaid Carers Communications Campaign"
ocid: "ocds-b5fd17-d98e71ca-6ecb-49f4-b0b6-4648932708b9"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-d98e71ca-6ecb-49f4-b0b6-4648932708b9"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-d98e71ca-6ecb-49f4-b0b6-4648932708b9.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-d98e71ca-6ecb-49f4-b0b6-4648932708b9.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "CROYDON COUNCIL"
published: "2025-03-10"
---

# SWL Accelerating Reform Fund (ARF) Unpaid Carers Communications Campaign

Buyer: CROYDON COUNCIL  
Current stage: Tender  
OCID: ocds-b5fd17-d98e71ca-6ecb-49f4-b0b6-4648932708b9

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-d98e71ca-6ecb-49f4-b0b6-4648932708b9)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-d98e71ca-6ecb-49f4-b0b6-4648932708b9.json)

## Summary

Croydon Council is seeking to launch a communications campaign under the South West London (SWL) Accelerating Reform Fund (ARF) to improve the identification and support of unpaid carers in Croydon, potentially extending to other boroughs. The tender, classified within the advertising campaign services industry, is at the “Tender” stage with a submission deadline of 31st January 2025. The contract is valued at £39,975 GBP and will run from 4th February 2025 until 13th June 2025. The procurement method is described as "Other - Restricted (below threshold),” and this process will benefit from the skills and capabilities of small and medium enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) in the relevant category.

This tender presents substantial opportunities for businesses specialising in advertising campaigns, particularly those with experience or interest in social impact projects within the community care sector. Companies that can offer innovative and effective communication strategies to reach unpaid carers will find this project beneficial for growth and recognition. The focus on SMEs and VCSEs further opens the field to organisations adept at making significant community contributions, promoting inclusivity, and demonstrating adaptability in delivering targeted public service support. For any business looking to expand their portfolio in public sector contracts, this offers a prime opportunity.

## Notice

SWL Accelerating Reform Fund (ARF) Unpaid Carers Communications Campaign. The project aims to significantly improve the identification and support of unpaid carers in Croydon and potentially other boroughs, leading to better access to resources and support services for this vital group.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/66d54034-ba32-4f70-83d9-bc06137f125e |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Other - Restricted(below threshold) |
| Tender suitability | SME, VCSE |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 10 Mar 2025 |
| Submission deadline | 31 Jan 2025 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 4 Feb 2025 - 13 Jun 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £39,975 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | CROYDON COUNCIL |
| Locality | CROYDON |
| Post town | Croydon |
| Postcode | CR0 1EA |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI6 Outer London - South |
| ITL 3 | TLI62 Croydon |
| Local authority | Croydon |
| Electoral ward | Fairfield |
| Westminster constituency | Croydon West |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341400 - Advertising campaign services

## Release History

- 10 Mar 2025 at 10:54 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/66d54034-ba32-4f70-83d9-bc06137f125e

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/66d54034-ba32-4f70-83d9-bc06137f125e
  10th March 2025 - Opportunity notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-d98e71ca-6ecb-49f4-b0b6-4648932708b9. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-d98e71ca-6ecb-49f4-b0b6-4648932708b9.json.