---
title: "To procure agency to secure sponsorship for the DART."
ocid: "ocds-b5fd17-dbb65708-d477-4e61-ae2f-1ca5eea7f494"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-dbb65708-d477-4e61-ae2f-1ca5eea7f494"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-dbb65708-d477-4e61-ae2f-1ca5eea7f494.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-dbb65708-d477-4e61-ae2f-1ca5eea7f494.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "LUTON COUNCIL"
published: "2019-12-01"
---

# To procure agency to secure sponsorship for the DART.

Buyer: LUTON COUNCIL  
Current stage: Tender  
OCID: ocds-b5fd17-dbb65708-d477-4e61-ae2f-1ca5eea7f494

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## Summary

The procurement process involves Luton Council, which is seeking to procure an agency to secure sponsorship for the new London Luton Airport DART (Direct Air-Rail Transit) system. This tender, titled "To procure agency to secure sponsorship for the DART," is classified under advertising and marketing services, with a total value of £200,000. The tender period is set to close on 3rd January 2020. The project aims to enhance revenue and social impact through innovative commercial sponsorship opportunities, particularly in the East of England, where the airport is located. The contract duration runs from 31st January 2020 to 31st December 2021, employing an open procurement method.

This tender presents significant opportunities for businesses specialising in sponsorship and marketing services, particularly those equipped to manage high-profile commercial partnerships. Agencies with experience in large-scale events and collaborations with transport infrastructure will find this opportunity particularly suitable. By participating in this tender, businesses can leverage the growth of Luton Airport, one of the UK's rapidly expanding transportation hubs, ultimately contributing to their own growth and visibility within this dynamic industry context.

## Notice

This invitation to tender ITT, seeks expressions of interest from suitably experienced and qualified specialist Sponsorship agency who will work with London Luton Airport Ltd to maximise revenue and social impact gained directly through an innovative programme of commercial sponsorship opportunities, arising from the introduction of a bespoke new mass passenger transit system ( Luton DART) linking London Luton Airport (the UKs largest growing airport) with Luton Parkway Station, part of the national rail network.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/8b622270-e24f-4e5b-88eb-aff45e41d704 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 1 Dec 2019 |
| Submission deadline | 3 Jan 2020 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 31 Jan 2020 - 31 Dec 2021 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £200,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | LUTON COUNCIL |
| Locality | LUTON |
| Post town | Luton |
| Postcode | LU1 2BQ |
| Country | England |
| ITL 1 | TLH East (England) |
| ITL 2 | TLH2 Bedfordshire and Hertfordshire |
| ITL 3 | TLH21 Luton |
| Local authority | Luton |
| Electoral ward | Central |
| Westminster constituency | Luton South and South Bedfordshire |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 1 Dec 2019 at 11:59 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/8b622270-e24f-4e5b-88eb-aff45e41d704

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/8b622270-e24f-4e5b-88eb-aff45e41d704
  1st December 2019 - Opportunity notice on Contracts Finder
- https://procontract.due-north.com/Advert?advertId=5a63ed6b-fdd3-e911-80fa-005056b64545
  Advert

## Notice URLs

- http://www.luton.gov.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-dbb65708-d477-4e61-ae2f-1ca5eea7f494. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-dbb65708-d477-4e61-ae2f-1ca5eea7f494.json.