---
title: "17-075 Highway & Flowerbed Sponsorship"
ocid: "ocds-b5fd17-ddd19849-d3ab-45e2-b0c2-4c7bfd693880"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-ddd19849-d3ab-45e2-b0c2-4c7bfd693880"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-ddd19849-d3ab-45e2-b0c2-4c7bfd693880.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-ddd19849-d3ab-45e2-b0c2-4c7bfd693880.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "ROTHERHAM MBC"
published: "2018-02-12"
---

# 17-075 Highway & Flowerbed Sponsorship

Buyer: ROTHERHAM MBC  
Current stage: Award  
OCID: ocds-b5fd17-ddd19849-d3ab-45e2-b0c2-4c7bfd693880

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## Summary

The Rotherham Metropolitan Borough Council is seeking contractors for the "17-075 Highway & Flowerbed Sponsorship" initiative, aimed at maximising income through advertising and sponsorship on Council assets within the Yorkshire and the Humber region. This open procurement process will be divided into two lots: Lot 1 focuses on highway sponsorship, utilising advertising spaces at roundabouts and gateways, while Lot 2 pertains to sponsorship opportunities for flowerbeds in local parks. The procurement period ended on 10 November 2017, with a total contract value of £500,000 available, running from 1 April 2018 to 31 March 2023.

This tender presents significant opportunities for SMEs specialising in advertising and marketing services, particularly those with experience in managing public space campaigns. Businesses that focus on outdoor advertising, sponsorship, and community engagement would be particularly well-suited to compete. The chance to bid for individual lots allows suppliers to tailor their proposals and increase their chances of securing participation in this initiative, thereby potentially fostering growth and visibility within the local authority's region.

## Notice

The Council is seeking to appoint a contractor to exploit the opportunities surrounding the use of Council assets for external sponsorship/advertisement within the Rotherham area. The successful organisation(s) will be expected to manage, maintain and develop the agreement in order to maximise income to the Council. Given the financial pressures facing Local Government, the key driver in relation to this initiative is to generate an income stream into the Council's budget. This will be broken down into two lots and will include:- Lot 1 - Highway Sponsorship: The selling of advertising space consisting of a number of roundabouts, boundaries and gateways. Lot 2 - Flowerbed Sponsorship: The selling of sponsorship opportunities of flower bids within a number of parks across the borough. Suppliers may bid for Lot 1 in isolation, Lot 2 in isolation or for both Lots 1 and 2. Suppliers may be awarded one or both lots. Only one supplier will be awarded per lot.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/fd94d809-2946-43b8-8045-7d32c113b4fc |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 12 Feb 2018 |
| Submission deadline | 10 Nov 2017 |
| Future notice date | Not specified |
| Award date | 12 Feb 2018 |
| Contract period | 31 Mar 2018 - 31 Mar 2023 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £500,000 |
| Lots value | Not specified |
| Awards value | £500,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | ROTHERHAM MBC |
| Locality | ROTHERHAM |
| Post town | Sheffield |
| Postcode | S60 1AE |
| Country | England |
| ITL 1 | TLE Yorkshire and The Humber |
| ITL 2 | TLE3 South Yorkshire |
| ITL 3 | TLE34 Rotherham |
| Local authority | Rotherham |
| Electoral ward | Boston Castle |
| Westminster constituency | Rotherham |
| Delivery location | TLE Yorkshire and The Humber |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | BOMMEL |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 12 Feb 2018 at 15:10 - AwardUpdate - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/fd94d809-2946-43b8-8045-7d32c113b4fc
- 6 Oct 2017 at 08:44 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/fd94d809-2946-43b8-8045-7d32c113b4fc

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/fd94d809-2946-43b8-8045-7d32c113b4fc
  6th October 2017 - Opportunity notice on Contracts Finder
- https://procontract.due-north.com/Advert?advertId=b71815a9-71aa-e711-80e6-005056b64545
  Advert

## Notice URLs

- http://www.rotherham.gov.uk/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-ddd19849-d3ab-45e2-b0c2-4c7bfd693880. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-ddd19849-d3ab-45e2-b0c2-4c7bfd693880.json.