---
title: "Qualitative Research Services"
ocid: "ocds-b5fd17-e01da4f0-9ad0-440a-9d21-2091ba40c62e"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-e01da4f0-9ad0-440a-9d21-2091ba40c62e"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-e01da4f0-9ad0-440a-9d21-2091ba40c62e.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-e01da4f0-9ad0-440a-9d21-2091ba40c62e.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "H M REVENUE & CUSTOMS"
published: "2021-03-11"
---

# Qualitative Research Services

Buyer: H M REVENUE & CUSTOMS  
Current stage: Award  
OCID: ocds-b5fd17-e01da4f0-9ad0-440a-9d21-2091ba40c62e

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-e01da4f0-9ad0-440a-9d21-2091ba40c62e)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-e01da4f0-9ad0-440a-9d21-2091ba40c62e.json)

## Summary

The public procurement process involves HM Revenue & Customs (HMRC) awarding a contract for “Qualitative Research Services”, specifically focusing on qualitative deep dives into the annual customer survey results. The procurement categorised under business analysis consultancy services commenced with a single tender action, under a direct procurement method. This contract, valued at £64,772, has a delivery location in the United Kingdom and commenced on 16th February 2021, running until 15th February 2022. The award notice was published on 11th March 2021.

This tender presents an opportunity for small and medium enterprises (SMEs) involved in consultancy and research services to engage with a major government organisation. Businesses with expertise in qualitative research, customer insights, and analysis would be well-positioned to compete for similar contracts. The focus on deep analytical processes means that firms offering innovative methodologies and proven success in understanding customer feedback could thrive in future procurement opportunities with HMRC.

## Notice

Award Notice for Qualitative Deep Dives in to the Annual Customer Survey Results for HMRC.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/4977ccf8-9a4d-4dfb-86c9-8c25b710542f |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Single tender action (below threshold) |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 11 Mar 2021 |
| Submission deadline | 15 Feb 2021 |
| Future notice date | Not specified |
| Award date | 16 Feb 2021 |
| Contract period | 16 Feb 2021 - 15 Feb 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £64,772 |
| Lots value | Not specified |
| Awards value | £64,772 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | H M REVENUE & CUSTOMS |
| Locality | WESTMINSTER |
| Post town | South West London |
| Postcode | SW1A 2NP |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | KANTAR |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72221000 - Business analysis consultancy services

## Release History

- 11 Mar 2021 at 15:53 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/4977ccf8-9a4d-4dfb-86c9-8c25b710542f

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/4977ccf8-9a4d-4dfb-86c9-8c25b710542f
  11th March 2021 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/a2c1c035-a4f6-4c33-8a1d-cc7d9ed0a855
  Redacted Signed Order Form

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-e01da4f0-9ad0-440a-9d21-2091ba40c62e. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-e01da4f0-9ad0-440a-9d21-2091ba40c62e.json.