--- title: "In Market Representation Contract" ocid: "ocds-b5fd17-e166b930-9dcd-4bb3-8ea8-3b6e0fc72bec" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-e166b930-9dcd-4bb3-8ea8-3b6e0fc72bec" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-e166b930-9dcd-4bb3-8ea8-3b6e0fc72bec.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-e166b930-9dcd-4bb3-8ea8-3b6e0fc72bec.json" source: "Contracts Finder" current_stage: "Tender" buyer: "WEST MIDLANDS GROWTH COMPANY LTD E-TENDERING" published: "2021-05-06" --- # In Market Representation Contract Buyer: WEST MIDLANDS GROWTH COMPANY LTD E-TENDERING Current stage: Tender OCID: ocds-b5fd17-e166b930-9dcd-4bb3-8ea8-3b6e0fc72bec [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-e166b930-9dcd-4bb3-8ea8-3b6e0fc72bec) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-e166b930-9dcd-4bb3-8ea8-3b6e0fc72bec.json) ## Summary The West Midlands Growth Company Ltd is inviting tenders for the "In Market Representation Contract" aimed at enhancing inward investment promotion as part of the Birmingham 2022 Commonwealth Games Business & Tourism programme. This open procedure contract, classified under marketing services, is set to run for 18 months from 1st August 2021 to 31st January 2023. The tender is open until 12:00 on 7th June 2021, covering geographical regions including Australia, Canada, the USA, India, Singapore, and Malaysia. The estimated contract value is £321,750, with a minimum threshold of £300,000, and the delivery addresses are located in the West Midlands region of the United Kingdom. This tender represents a significant opportunity for businesses engaged in marketing services, particularly those specialising in direct marketing and marketing consultancy. Firms capable of operating across the specified international markets will be well-suited to compete, either as direct contractors or through sub-contracting arrangements. The procurement offers a platform for businesses to showcase their capabilities in lead generation and business development while contributing to a high-profile event, the Commonwealth Games, thus potentially elevating their market presence. ## Notice WMGC Ltd as the contracting authority is seeking to contract with an in-market representation and delivery partner, to support in the delivery of a comprehensive programme of inward investment promotion, lead generation and business development activities, as part of the Birmingham 2022 Commonwealth Games Business & Tourism programme. In accordance with the parameters of the programme, in-market partnerships are sought to cover a number of geographical regions. Required markets are separated into lots as follows: o Australia o Canada & USA o India o Singapore & Malaysia Prospective delivery partners can bid for one, multiple or all lots. The delivery partner must have capacity to deliver all or subcontract parts of the brief. Where the Lead Contractor is intending to sub-contract part of the tender brief, they must indicate which parts of the brief will be subcontracted and obligations in managing delivery and performance rests with the prime contractor. The tender is for an 18 month contract and is based on inward investment lead generation and covers the geography of the West Midlands Combined Authority (WMCA) which includes the three Local Enterprise Partnership (LEP) areas of: Greater Birmingham and Solihull, Black Country, and Coventry and Warwickshire. This includes the cities of Birmingham, Coventry and Wolverhampton. Additional information: Is a Recurrent Procurement Type? : No ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/a08f14ba-58ef-439a-8a23-fde372d0310b | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure (above threshold) | | Tender suitability | Not specified | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 6 May 2021 | | Submission deadline | 7 Jun 2021 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 1 Aug 2021 - 31 Jan 2023 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £321,750 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | WEST MIDLANDS GROWTH COMPANY LTD E-TENDERING | | Locality | WEST MIDLANDS | | Post town | Birmingham | | Postcode | B1 2ND | | Country | England | | ITL 1 | TLG West Midlands (England) | | ITL 2 | TLG3 West Midlands | | ITL 3 | TLG31 Birmingham | | Local authority | Birmingham | | Electoral ward | Ladywood | | Westminster constituency | Birmingham Ladywood | | Delivery location | TLG West Midlands (England) | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79340000 - Advertising and marketing services - 79342000 - Marketing services - 79342100 - Direct marketing services - 79413000 - Marketing management consultancy services ## Release History - 6 May 2021 at 17:21 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/a08f14ba-58ef-439a-8a23-fde372d0310b ## Documents - https://www.contractsfinder.service.gov.uk/Notice/a08f14ba-58ef-439a-8a23-fde372d0310b 6th May 2021 - Opportunity notice on Contracts Finder - https://in-tendhost.co.uk/wmgrowth/aspx/ Additional information on how to apply for this contract ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-e166b930-9dcd-4bb3-8ea8-3b6e0fc72bec. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-e166b930-9dcd-4bb3-8ea8-3b6e0fc72bec.json.