--- title: "Agency and advertising services" ocid: "ocds-b5fd17-e263a239-d285-435b-ac48-83b9a1d000b2" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-e263a239-d285-435b-ac48-83b9a1d000b2" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-e263a239-d285-435b-ac48-83b9a1d000b2.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-e263a239-d285-435b-ac48-83b9a1d000b2.json" source: "Contracts Finder" current_stage: "Award" buyer: "UNIVERSITY OF BEDFORDSHIRE" published: "2021-06-10" --- # Agency and advertising services Buyer: UNIVERSITY OF BEDFORDSHIRE Current stage: Award OCID: ocds-b5fd17-e263a239-d285-435b-ac48-83b9a1d000b2 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-e263a239-d285-435b-ac48-83b9a1d000b2) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-e263a239-d285-435b-ac48-83b9a1d000b2.json) ## Summary The University of Bedfordshire is seeking a Service Provider for Agency and Advertising Services through a restricted tender process. The contract, which is currently in the Award stage, has a duration of two years starting from 1st March 2020, with an option for a one-year extension. Key details include a tender period that concluded on 20th September 2019, and the contract is situated in Luton, England, within the advertising management services industry category. This tender presents a significant opportunity for small and medium-sized enterprises (SMEs) involved in advertising and branding sectors. Companies with expertise in developing effective brand strategies, marketing insights, and performance metrics will be particularly well-suited to compete for this contract. The winning bidder will have the chance to work closely with the University to enhance its student recruitment and brand reputation, ultimately contributing to business growth and establishing a valuable partnership within the education sector. ## Notice The University is sourcing a Service Provider to supply Agency and Advertising Services. The appointment will be made following the evaluation of this restricted tender. The contract period will be two years with the option to extend by an additional year subject to satisfactory performance and agreement by both parties. Scope of service is: a. Support the University in the delivery of an effective brand and student recruitment strategy to meet annual recruitment targets. b. Support the University in developing its reputation for high quality teaching and student experience. c. Recommend appropriate media to ensure enquiry, application and registration KPIs are fully realised. d. Recommend a media strategy that is coherent, consistent and impactful, enabling the University to attain a prominent position in an increasingly competitive market place. e. Deliver market insight and forecasts to inform the development of a media strategy. f. Secure best value for the University. g. Provide performance data that can be utilised in the development of the media strategy and tactical campaigns. h. Assist in defining, developing, protecting and measuring the brand. Additional information: To be included in the bidder list you must register and express an interest in the tender through the procurement website https://in-tendhost.co.uk/universityofbedfordshire/aspx/Tenders/Current. All the information and documentation is available on the University's Procurement Website. ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/31049b36-3d78-4b6e-8934-0d90d71ce693 | | Notice type | Award Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Selective | | Procurement method details | Restricted procedure (above threshold) | | Tender suitability | SME | | Awardee scale | SME | | All stages | Tender, Award | ## Dates | Field | Value | | --- | --- | | Publication date | 10 Jun 2021 | | Submission deadline | 16 Dec 2019 | | Future notice date | Not specified | | Award date | 14 Feb 2020 | | Contract period | 1 Mar 2020 - 8 Dec 2022 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Complete | | Lots status | Not specified | | Awards status | Active | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | UNIVERSITY OF BEDFORDSHIRE | | Locality | LUTON | | Post town | Luton | | Postcode | LU1 3JU | | Country | England | | ITL 1 | TLH East (England) | | ITL 2 | TLH2 Bedfordshire and Hertfordshire | | ITL 3 | TLH21 Luton | | Local authority | Luton | | Electoral ward | Central | | Westminster constituency | Luton South and South Bedfordshire | | Delivery location | Not specified | ## Supplier | Field | Value | | --- | --- | | Number of suppliers | 1 | | Supplier names | SMRS | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79341200 - Advertising management services ## Release History - 10 Jun 2021 at 15:15 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/31049b36-3d78-4b6e-8934-0d90d71ce693 - 22 Aug 2019 at 12:41 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/285ca791-84b4-4bd6-a1b8-2a05568ce59a - 22 Aug 2019 at 12:40 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/285ca791-84b4-4bd6-a1b8-2a05568ce59a ## Documents - https://www.contractsfinder.service.gov.uk/Notice/31049b36-3d78-4b6e-8934-0d90d71ce693 10th June 2021 - Awarded contract notice on Contracts Finder - https://www.contractsfinder.service.gov.uk/Notice/285ca791-84b4-4bd6-a1b8-2a05568ce59a 22nd August 2019 - Opportunity notice on Contracts Finder ## Notice URLs - https://in-tendhost.co.uk/universityofbedfordshire/aspx/Tenders/Current ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-e263a239-d285-435b-ac48-83b9a1d000b2. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-e263a239-d285-435b-ac48-83b9a1d000b2.json.