---
title: "AWARDED - Mini-Competition for AHDB Campaign Development and Evaluation"
ocid: "ocds-b5fd17-e430629e-e340-40a0-81d3-1ca6d7cd6d83"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-e430629e-e340-40a0-81d3-1ca6d7cd6d83"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-e430629e-e340-40a0-81d3-1ca6d7cd6d83.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-e430629e-e340-40a0-81d3-1ca6d7cd6d83.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "DEFRA NETWORK ETENDERING PORTAL"
published: "2021-05-25"
---

# AWARDED - Mini-Competition for AHDB Campaign Development and Evaluation

Buyer: DEFRA NETWORK ETENDERING PORTAL  
Current stage: Award  
OCID: ocds-b5fd17-e430629e-e340-40a0-81d3-1ca6d7cd6d83

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-e430629e-e340-40a0-81d3-1ca6d7cd6d83)  
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## Summary

The procurement process concerns a mini-competition awarded by the Agriculture and Horticulture Development Board (AHDB), a levy-funded organisation supporting British agriculture across various sectors such as beef, pork, dairy, and cereals. The procurement, classified under market research services (CPV 79310000), was conducted through a selective procurement method via a dynamic purchasing system. The contract commenced on 10th May 2021 and is set to conclude on 9th May 2024, with a total awarded value of £104,000. The procurement concluded on 30th April 2021, with the AHDB located in Kenilworth, Warwickshire, England.

This tender presents significant opportunities for small and medium-sized enterprises (SMEs) specialised in market research services to engage in long-term partnerships with AHDB. Businesses that excel in providing innovative research methodologies, as well as those with expertise in the agricultural sector, will be well-positioned to compete for future projects. The ongoing nature of the contract, with potential extensions, can offer fruitful avenues for growth and development in the sector.

## Notice

AWARDED - AHDB are a levy funded organisation that works on behalf of British agriculture. Sectors covered include beef and lamb, pork, dairy, cereals and oilseeds and horticulture. AHDB's activities include technical support with latest innovations, knowledge exchange, market intelligence and market development including export and the domestic market. AHDB is looking to procure agency services for one type of research for a 12 month agreement with the option to extend for a further two additional 12 month periods.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/05fccb21-8387-4c6d-847d-98b07c1b42ae |
| Notice type | Award Notice |
| Procurement type | Dynamic |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a dynamic purchasing system |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 25 May 2021 |
| Submission deadline | 30 Apr 2021 |
| Future notice date | Not specified |
| Award date | 29 Apr 2021 |
| Contract period | 9 May 2021 - 9 May 2024 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £104,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | DEFRA NETWORK ETENDERING PORTAL |
| Locality | KENILWORTH, WARWICKSHIRE |
| Post town | Coventry |
| Postcode | CV8 2TL |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG1 Herefordshire, Worcestershire and Warwickshire |
| ITL 3 | TLG13 Warwickshire CC |
| Local authority | Warwick |
| Electoral ward | Cubbington & Leek Wootton |
| Westminster constituency | Kenilworth and Southam |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | TWO EARS ONE MOUTH |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 25 May 2021 at 11:33 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/05fccb21-8387-4c6d-847d-98b07c1b42ae

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/05fccb21-8387-4c6d-847d-98b07c1b42ae
  25th May 2021 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/5ac392e2-23f0-48b5-b66a-329500dbf9c9
  n/a
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/84f84597-8d41-454d-9258-5924458f346d
  n/a
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/13d43910-d09e-443b-bbef-63dfcf16fc63
  n/a

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-e430629e-e340-40a0-81d3-1ca6d7cd6d83. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-e430629e-e340-40a0-81d3-1ca6d7cd6d83.json.