---
title: "BTA1672 - Communications Planning"
ocid: "ocds-b5fd17-e4ac02dc-4085-49f8-9a2c-fe693f9db115"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-e4ac02dc-4085-49f8-9a2c-fe693f9db115"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-e4ac02dc-4085-49f8-9a2c-fe693f9db115.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-e4ac02dc-4085-49f8-9a2c-fe693f9db115.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "BRITISH TOURIST AUTHORITY T/A VISITBRITAIN"
published: "2023-01-12"
---

# BTA1672 - Communications Planning

Buyer: BRITISH TOURIST AUTHORITY T/A VISITBRITAIN  
Current stage: Award  
OCID: ocds-b5fd17-e4ac02dc-4085-49f8-9a2c-fe693f9db115

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## Summary

The British Tourist Authority t/a VisitBritain has completed the procurement of a Communications Planning agency through a selective process. The contract value is £2,000,000, with a contract period starting on 28th November 2022 and ending on 27th November 2024. This opportunity was a further competition from the CCS Framework RM6125 Campaign Solutions 2, focusing on Media Strategy and Planning in the Advertising and Marketing services category. The tender deadline was 26th September 2022, and the agency MG OMD located in London, United Kingdom, was awarded the contract on 16th December 2022.

This contract presents growth opportunities for businesses, especially those in the advertising and marketing services industry. Small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprise (VCSE) organisations are considered suitable to compete for such tenders. Businesses that can provide global communications solutions and channel plans tailored for various markets would be well-suited to explore similar procurement opportunities. The British Tourist Authority's procurement team can be contacted at Procurement@visitbritain.org for further information.

## Notice

VisitBritain sought to procure a Communications Planning agency to provide a global solution to our Comms Planning needs - creating channel plans and communications strategies for all markets, domestically and in the UK. This was a further competition from the CCS Framework RM6125 Campaign Solutions 2, Lot 2: Media Strategy and Planning.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/77c11418-f7bb-449f-a063-3130978b3c9a |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | SME, VCSE |
| Awardee scale | Not specified |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 12 Jan 2023 |
| Submission deadline | 26 Sep 2022 |
| Future notice date | Not specified |
| Award date | 16 Dec 2022 |
| Contract period | 28 Nov 2022 - 27 Nov 2024 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £2,000,000 |
| Lots value | Not specified |
| Awards value | £2,000,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BRITISH TOURIST AUTHORITY T/A VISITBRITAIN |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1W 0BD |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | TLI London |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | MG OMD |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 12 Jan 2023 at 11:27 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/77c11418-f7bb-449f-a063-3130978b3c9a

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/77c11418-f7bb-449f-a063-3130978b3c9a
  12th January 2023 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-e4ac02dc-4085-49f8-9a2c-fe693f9db115. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-e4ac02dc-4085-49f8-9a2c-fe693f9db115.json.