---
title: "DHSC: Comms: Lot-1-Qualitative_Research_Marketing & Behaviour Change Programmes"
ocid: "ocds-b5fd17-e8238d10-8ef3-4c8c-a59e-58b6ed5151a0"
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markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-e8238d10-8ef3-4c8c-a59e-58b6ed5151a0.md"
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source: "Contracts Finder"
current_stage: "Award"
buyer: "DHSC"
published: "2026-08-04"
---

# DHSC: Comms: Lot-1-Qualitative_Research_Marketing & Behaviour Change Programmes

Buyer: DHSC  
Current stage: Award  
OCID: ocds-b5fd17-e8238d10-8ef3-4c8c-a59e-58b6ed5151a0

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## Summary

The Department of Health and Social Care (DHSC) has completed the procurement process for "DHSC: Comms: Lot-1-Qualitative Research Marketing & Behaviour Change Programmes". This tender falls under the market research services category (CPV 79310000) with additional classification in social research services. The procurement aims to secure a supplier skilled in qualitative research to enhance marketing campaigns and behaviour change programmes. The contract, awarded on 10th July 2026, covers a period from 8th July 2026 to 7th July 2028 with a total value of £3,600,000 GBP. The project is based in London, UK, and the tender was conducted using a method classified as "Other".

This opportunity presents significant potential for businesses focusing on qualitative market and social research, especially those skilled in assessing and evaluating marketing and behaviour change strategies. The contract has been awarded to DEFINE RESEARCH & INSIGHT LIMITED, highlighting the viable prospects for small and medium-sized enterprises (SMEs) as the tender explicitly noted suitability for SMEs and VCSEs (Voluntary, Community, and Social Enterprises). Businesses adept in creative testing, message evaluation, and campaign development are well-positioned to benefit from similar future opportunities offered by public health organisations like DHSC.

## Notice

This tender (Lot 1 - Qualitative Research for Marketing and Behaviour Change Programmes) is to appoint a Supplier with expertise in qualitative research to inform marketing campaign and behaviour change programme development, creative and message testing and evaluation of campaigns.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/0112af47-769b-4bac-8e02-d036a41188e7 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Other - |
| Tender suitability | SME, VCSE |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 4 Aug 2026 |
| Submission deadline | 5 Jun 2026 |
| Future notice date | Not specified |
| Award date | 9 Jul 2026 |
| Contract period | 7 Jul 2026 - 7 Jul 2028 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £3,600,000 |
| Lots value | Not specified |
| Awards value | £3,600,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | DHSC |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1H 0EU |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | DEFINE RESEARCH & INSIGHT |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services
- 79315000 - Social research services

## Release History

- 4 Aug 2026 at 12:27 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/0112af47-769b-4bac-8e02-d036a41188e7

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/0112af47-769b-4bac-8e02-d036a41188e7
  4th August 2026 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/5eeffae6-21e0-4d84-b085-d396517fff6a
  Define signed L1_Redacted

## Provenance

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