--- title: "Measuring BFI Audience Diversity" ocid: "ocds-b5fd17-ea687cb2-c86b-43d7-a75e-d65489c6bac9" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-ea687cb2-c86b-43d7-a75e-d65489c6bac9" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-ea687cb2-c86b-43d7-a75e-d65489c6bac9.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-ea687cb2-c86b-43d7-a75e-d65489c6bac9.json" source: "Contracts Finder" current_stage: "Tender" buyer: "BFI" published: "2018-04-13" --- # Measuring BFI Audience Diversity Buyer: BFI Current stage: Tender OCID: ocds-b5fd17-ea687cb2-c86b-43d7-a75e-d65489c6bac9 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-ea687cb2-c86b-43d7-a75e-d65489c6bac9) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-ea687cb2-c86b-43d7-a75e-d65489c6bac9.json) ## Summary The BFI (British Film Institute) is currently seeking proposals for the tender titled "Measuring BFI Audience Diversity." This opportunity falls under the survey services industry category and aims to enhance audience engagement as part of BFI's 5-year strategy, BFI 2022. The procurement process is in the active stage, with the tender period ending on 2nd May 2018. The contract is anticipated to commence on 29th May 2018 and conclude on 28th May 2019. Interested parties must register on the BFI website to express interest and access relevant documents. This tender presents significant opportunities for businesses specialising in research and survey services, particularly those capable of delivering comprehensive audience measurement studies. Suitable competitors may include SMEs that offer expertise in survey conduction, design, and analysis, as well as those experienced in diverse methodological approaches such as face-to-face interviewing and digital data collection. With the BFI’s commitment to diversifying its audience, this contract allows businesses to play a key role in shaping the cultural landscape of film in the UK. ## Notice The BFI has made a variety of commitments within its 5 year strategy, BFI 2022, to engage with and diversify the variety of audiences with which it champions the cultural value of film. The strategy is published and may be found here: http://www.bfi.org.uk/2022/ In order to deliver our commitments, the BFI regularly conducts research in order to measure and evaluate reach and diversity of the various audiences that engage with our activities. We now wish to launch a new programme of audience research that will deliver the most representative picture possible of our current visitors & users whether it be to films screened at events or at our Southbank venue, to our digital properties including visitors to our website and to films screened across the UK that the BFI supports in terms of production and distribution. This research needs to provide us with a set of benchmarks that will enable us to set our KPI's and then to monitor these through time. Our primary aim of this new programme of research is to create an approach that permits us to deliver a consistent and reliable measure of our audiences. This is relatively simple in concept, but we recognise it is more complicated in execution. We thus welcome agency views as to how we can best meet this requirement, delivering robust data that stands up to scrutiny, but with relatively modest investment. We envisage that this research will be delivered through a mixed mode, modular programme of research, which will include - A UK nationally representative 'Establishment Survey' - Surveying groups of BFI audiences using our own database of members & registered users - Face to face surveying of visitors to our Southbank venue We want the first wave of this research to take place as soon as possible, though due to the BFI calendar of events, specific audiences for festivals and events may need to happen at certain times of the year. The aim is to create a set of 2018 benchmarks, that can then be monitored in further waves of research in 2020 and finally in 2022. Additional information: To take part in this tender, please visit our website, at the address shown above, where you will need to register, if you haven't already, and express an interest in this opportunity to access the relevant documents. Please note expressions of interest will only be accepted via the portal. Is a Recurrent Procurement Type? : Yes ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/3e3457a4-d7a6-43ca-9e66-2acca69d7bab | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure (below threshold) | | Tender suitability | SME | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 13 Apr 2018 | | Submission deadline | 2 May 2018 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 28 May 2018 - 28 May 2019 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | BFI | | Locality | LONDON | | Post town | West London | | Postcode | W1T 1LN | | Country | England | | ITL 1 | TLI London | | ITL 2 | TLI3 Inner London - West | | ITL 3 | TLI36 Camden | | Local authority | Camden | | Electoral ward | Bloomsbury | | Westminster constituency | Holborn and St Pancras | | Delivery location | Not specified | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79311000 - Survey services - 79311100 - Survey design services - 79311200 - Survey conduction services - 79311210 - Telephone survey services - 79311300 - Survey analysis services - 79342310 - Customer survey services - 79342311 - Customer satisfaction survey ## Release History - 13 Apr 2018 at 10:34 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/3e3457a4-d7a6-43ca-9e66-2acca69d7bab ## Documents - https://www.contractsfinder.service.gov.uk/Notice/3e3457a4-d7a6-43ca-9e66-2acca69d7bab 13th April 2018 - Opportunity notice on Contracts Finder - https://in-tendhost.co.uk/bfi/aspx/ Additional information on how to apply for this contract ## Notice URLs - http://www.bfi.org.uk/2022/ ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-ea687cb2-c86b-43d7-a75e-d65489c6bac9. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-ea687cb2-c86b-43d7-a75e-d65489c6bac9.json.