---
title: "2021/228 - University Brand tender"
ocid: "ocds-b5fd17-eaef8f47-36b6-45a2-8cf3-91f2972a7f5b"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-eaef8f47-36b6-45a2-8cf3-91f2972a7f5b"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-eaef8f47-36b6-45a2-8cf3-91f2972a7f5b.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-eaef8f47-36b6-45a2-8cf3-91f2972a7f5b.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "UNIVERSITY OF LEEDS"
published: "2021-09-01"
---

# 2021/228 - University Brand tender

Buyer: UNIVERSITY OF LEEDS  
Current stage: Tender  
OCID: ocds-b5fd17-eaef8f47-36b6-45a2-8cf3-91f2972a7f5b

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-eaef8f47-36b6-45a2-8cf3-91f2972a7f5b)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-eaef8f47-36b6-45a2-8cf3-91f2972a7f5b.json)

## Summary

The University of Leeds is currently conducting a tender process for a project titled "2021/228 - University Brand tender", focusing on the marketing services industry. The tender aims to engage an agency partner to develop a new brand proposition and is active as of 1st September 2021. The tender period is set to conclude on 6th October 2021, with a contract period starting from 1st March 2022 and running until 30th September 2023. The estimated value of this contract is £200,000 and will be procured through a negotiated procedure.

This tender presents significant opportunities for agencies specialising in brand development and marketing services, particularly those experienced in working with complex organisations and stakeholder management. Businesses that excel in building communities and aligning teams behind a common brand narrative would be well-positioned to compete. With the University of Leeds as the contracting authority, this is also a chance for firms to establish long-term partnerships within the education sector, contributing to meaningful branding initiatives.

## Notice

We are looking for an agency partner to help create a new brand proposition. We are looking for an agency with (eg): Strategic expertise in brand development and positioning in a range of environments / industries; Experienced at building and uniting communities/teams across an organisation to get behind a common brand; Managed brand in complex organisations; Ability to design and execute new brand guidelines; Experienced at working within a system of complex stakeholders and building excellent working relations with senior leadership teams.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/395cf062-3ec1-4630-86d4-224e6de77c34 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Negotiated procedure |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 1 Sep 2021 |
| Submission deadline | 6 Oct 2021 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 1 Mar 2022 - 30 Sep 2023 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £200,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | UNIVERSITY OF LEEDS |
| Locality | LEEDS |
| Post town | Leeds |
| Postcode | LS2 9JZ |
| Country | England |
| ITL 1 | TLE Yorkshire and The Humber |
| ITL 2 | TLE4 West Yorkshire |
| ITL 3 | TLE42 Leeds |
| Local authority | Leeds |
| Electoral ward | Little London & Woodhouse |
| Westminster constituency | Leeds Central and Headingley |
| Delivery location | TLE Yorkshire and The Humber |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79342000 - Marketing services

## Release History

- 1 Sep 2021 at 11:15 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/395cf062-3ec1-4630-86d4-224e6de77c34

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/395cf062-3ec1-4630-86d4-224e6de77c34
  1st September 2021 - Opportunity notice on Contracts Finder
- https://www.delta-esourcing.com/tenders/UK-UK-Leeds:-Marketing-services./EJ2GP8AZSA
  Please follow this link to view the notice.

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-eaef8f47-36b6-45a2-8cf3-91f2972a7f5b. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-eaef8f47-36b6-45a2-8cf3-91f2972a7f5b.json.