---
title: "GB-London: Research to provide an overview of the online advertising sector"
ocid: "ocds-b5fd17-f0615815-8545-4219-a0bd-c8299dc8711a"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-f0615815-8545-4219-a0bd-c8299dc8711a"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-f0615815-8545-4219-a0bd-c8299dc8711a.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-f0615815-8545-4219-a0bd-c8299dc8711a.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "DEPARTMENT FOR DIGITAL, CULTURE, MEDIA AND SPORT"
published: "2018-10-11"
---

# GB-London: Research to provide an overview of the online advertising sector

Buyer: DEPARTMENT FOR DIGITAL, CULTURE, MEDIA AND SPORT  
Current stage: Tender  
OCID: ocds-b5fd17-f0615815-8545-4219-a0bd-c8299dc8711a

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## Summary

The Department for Digital, Culture, Media and Sport in London is conducting a public procurement process titled "Research to provide an overview of the online advertising sector." This procurement falls under the research services category and uses an open procedure for tendering. The tender is currently in the active stage and closes on 24th October 2018 at 12:00 hrs. The estimated budget for the contract ranges from £60,000 to £65,000, aimed at delivering an in-depth analysis of the online advertising supply chain, including the flow of money and data.

This tender presents a significant opportunity for small and medium enterprises (SMEs) specialising in market research, data analysis, or digital advertising sectors to expand their business. By participating, businesses can leverage their expertise to provide valuable insights into the online advertising landscape, thereby enhancing their credibility and portfolio in a competitive market. Companies interested in this tender should prepare to submit their responses by the deadline to maximise their chance of success.

## Notice

NOTE: This notice was updated on 11 October 2018 for the following reason: To amend estimated value of the requirement. The estimated value of this project is within the range of PS60,000 to PS65,000. Considerations should be made for efficiency of costs to the taxpayer, where possible. Please note that, while not the only criteria, pricing is a key element of our evaluation criteria. Prices must be inclusive of all fees, costs and expenses, and exclusive of VAT.(We are interested in an overview of the online advertising sector, outlining the key players at each stage of the supply chain and their business models. Further, we are seeking robust analysis of the movement of money, data, and content through the online advertising supply chain, including but not limited to how each pound spent by an advertiser breaks down in different scenarios, what service each actor in the chain provides in return for their fees, and how audience/user data flows through the supply chain in the various targeting methods.) Additional information: To participate in this tender opportunity suppliers will be required to sign and return a completed Non-Disclosure Deed in order to receive the Invitation to Tender document. To register your interest and request a Non-Disclosure Deed to complete please email commercial@culture.gov.uk by no later than the deadline of 12:00hrs, Wednesday 24th October 2018 quoting the tender ref. 101311 in the email subject line. Please note that the deadline for receipt of any tenders is also no later than 12:00hrs, Wednesday 24th October 2018 so please register your interest to participate as soon as possible to allow yourself the maximum amount of time to prepare and submit your tender response. The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/289f647f-db1b-467c-ad8c-908f32bcf5f4 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 11 Oct 2018 |
| Submission deadline | 24 Oct 2018 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 5 Nov 2018 - 18 Dec 2018 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £50,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | DEPARTMENT FOR DIGITAL, CULTURE, MEDIA AND SPORT |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1A 2BQ |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services

### Codes

- 73110000 - Research services

## Release History

- 11 Oct 2018 at 13:06 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/289f647f-db1b-467c-ad8c-908f32bcf5f4
- 5 Oct 2018 at 14:58 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/289f647f-db1b-467c-ad8c-908f32bcf5f4

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/289f647f-db1b-467c-ad8c-908f32bcf5f4
  11th October 2018 - Opportunity notice on Contracts Finder
- https://www.delta-esourcing.com/delta/respondToList.html?noticeId=350121939
  Please follow this link to view the notice.

## Provenance

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