--- title: "Creative Agency Services" ocid: "ocds-b5fd17-f21a2d44-1a04-499f-88c2-7833c68095e1" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-f21a2d44-1a04-499f-88c2-7833c68095e1" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-f21a2d44-1a04-499f-88c2-7833c68095e1.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-f21a2d44-1a04-499f-88c2-7833c68095e1.json" source: "Contracts Finder" current_stage: "Tender" buyer: "UNIVERSITY OF SUNDERLAND" published: "2022-02-14" --- # Creative Agency Services Buyer: UNIVERSITY OF SUNDERLAND Current stage: Tender OCID: ocds-b5fd17-f21a2d44-1a04-499f-88c2-7833c68095e1 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-f21a2d44-1a04-499f-88c2-7833c68095e1) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-f21a2d44-1a04-499f-88c2-7833c68095e1.json) ## Summary The University of Sunderland is seeking suppliers for Creative Agency Services through an open procurement process. This tender, identified as IT-158-266-UOS/Creative Agency Services/0122, has a significant contract value of approximately GBP 1,100,000 over a potential five-year period. The contract is set to commence around July 2022, and the deadline for tender submission is 12 noon on Thursday, 17th March 2022. The services required relate to design consultancy and marketing in support of the University’s branding and course promotion efforts within an increasingly competitive educational landscape. This tender presents a substantial opportunity for businesses, particularly those in the creative and marketing sectors, to engage with an established educational institution. Agencies that specialise in design consultancy, advertising campaigns, and graphic design would be particularly well-suited to compete for this contract. Given the potential for additional spending aligned with evolving requirements, firms that can demonstrate flexibility and innovation in their approach may have a competitive advantage. Moreover, this contract offers an excellent platform for creative agencies to highlight their capabilities and build a long-term relationship with the University of Sunderland. ## Notice The University of Sunderland and its subsidiaries would like to invite tenderers to provide Creative Agency Services, the successful supplier will help the University promote its 'life changing' brand and 'career-focused' and 'professions-facing' courses to a global audience in a highly competitive and regulated market. Working with the University of Sunderland and its subsidiaries commencing approximately July 2022, the tender is for a period of 3 years' with the option to extend for 2 years (in 12 monthly increments). The overall contract value is estimated at GBP PS1,100,000 (excluding VAT) over 5 years' (the maximum contract length) i.e. GBP PS200,000 per annum approximately (excluding VAT where applicable) but with an additional sum in the first year - note there are no guarantees on spend levels. We also reserve the right to spend an additional 100% of the original anticipated budget, subject to changes to requirements across the University, for the duration of the award. Note agencies who are already engaged with other local North East of England HEIs may have a conflict of interest and could be excluded. Expressions of interest and tender documents are available via In-Tend https://in-tendhost.co.uk/universityofsunderland/aspx/Home Note closing date for return of tenders and documents is 12 noon - Thursday 17th March 2022 Additional information: Expressions of interest and tender documents are available via In-Tend https://in-tendhost.co.uk/universityofsunderland/aspx/Home Note closing date for return of tenders and documents is 12 noon - Thursday 17th March 2022 Funding Type (WEFO or EU) : EU Funding Description Any commissions under this contract or framework maybe subject to external funding from bodies such as ERDF, DfE, Arts Council, Heritage Lottery Fund, LEP, etc and the successful supplier will be expected to work with the University on any funding applications where appropriate. This list of funding bodies is not exhaustive. Is a Recurrent Procurement Type? : No ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/da9df304-b2d8-4210-b073-ad5267758ff9 | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure (above threshold) | | Tender suitability | SME | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 14 Feb 2022 | | Submission deadline | 17 Mar 2022 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 4 Jul 2022 - 3 Jul 2025 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £1,100,000 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | UNIVERSITY OF SUNDERLAND | | Locality | SUNDERLAND | | Post town | Sunderland | | Postcode | SR1 3SD | | Country | England | | ITL 1 | TLC North East (England) | | ITL 2 | TLC4 Northumberland, Durham and Tyne & Wear | | ITL 3 | TLC44 Sunderland | | Local authority | Sunderland | | Electoral ward | Millfield | | Westminster constituency | Sunderland Central | | Delivery location | TLC North East (England) | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79341400 - Advertising campaign services - 79342000 - Marketing services - 79415200 - Design consultancy services - 79822500 - Graphic design services ## Release History - 14 Feb 2022 at 12:54 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/da9df304-b2d8-4210-b073-ad5267758ff9 ## Documents - https://www.contractsfinder.service.gov.uk/Notice/da9df304-b2d8-4210-b073-ad5267758ff9 14th February 2022 - Opportunity notice on Contracts Finder - https://in-tendhost.co.uk/universityofsunderland/aspx/ Additional information on how to apply for this contract ## Notice URLs - http://services.sunderland.ac.uk/finance/sections/procurement/ - https://in-tendhost.co.uk/universityofsunderland/aspx/Home ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-f21a2d44-1a04-499f-88c2-7833c68095e1. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-f21a2d44-1a04-499f-88c2-7833c68095e1.json.