---
title: "Adult Skills Marketing Campaign - AWARD"
ocid: "ocds-b5fd17-f314f4ef-6068-44d6-a10e-6040977d9c6a"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-f314f4ef-6068-44d6-a10e-6040977d9c6a"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-f314f4ef-6068-44d6-a10e-6040977d9c6a.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-f314f4ef-6068-44d6-a10e-6040977d9c6a.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "WEST YORKSHIRE COMBINED AUTHORITY"
published: "2018-07-17"
---

# Adult Skills Marketing Campaign - AWARD

Buyer: WEST YORKSHIRE COMBINED AUTHORITY  
Current stage: Award  
OCID: ocds-b5fd17-f314f4ef-6068-44d6-a10e-6040977d9c6a

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-f314f4ef-6068-44d6-a10e-6040977d9c6a)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-f314f4ef-6068-44d6-a10e-6040977d9c6a.json)

## Summary

The West Yorkshire Combined Authority is in the final stages of the procurement process for the "Adult Skills Marketing Campaign," contracted under the open procedure. The campaign seeks to appoint a marketing agency responsible for creative development, design templates, and social media management. The contract has a total value of £38,000, with a commencement date of 2nd July 2018 and running until 31st March 2019. The tender was formally awarded on 12th July 2018, following a closure date for bidding on 19th June 2018. This procurement falls under the business services sector, specifically marketing services, within the Yorkshire and the Humber region, United Kingdom.

This opportunity presents significant growth potential for marketing agencies, particularly those with expertise in social media and creative campaign management. Agencies that can demonstrate a robust creative portfolio and an ability to collaborate with in-house researchers will be particularly well-suited. Given the focus on adult skills, agencies specialising in educational marketing or community engagement may find this contract aligns well with their capabilities, enabling them to expand their reach within the public sector.

## Notice

We are seeking to appoint a marketing agency to develop a creative concept for the campaign, to provide design templates and assets, campaign channel and timing recommendations and a series of 10 filmed and written case studies. The concept must be tested with target market groups. The agency will be required to work alongside our in house market researcher to deliver this stage. The agency will also manage the social media elements of the campaign. This will include booking and monitoring of channels including Facebook, Twitter and LinkedIn.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/29068b24-1a9a-43c8-a521-766d8affe02a |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 17 Jul 2018 |
| Submission deadline | 19 Jun 2018 |
| Future notice date | Not specified |
| Award date | 11 Jul 2018 |
| Contract period | 1 Jul 2018 - 31 Mar 2019 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £38,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WEST YORKSHIRE COMBINED AUTHORITY |
| Locality | WEST YORKSHIRE |
| Post town | Leeds |
| Postcode | LS1 2DE |
| Country | England |
| ITL 1 | TLE Yorkshire and The Humber |
| ITL 2 | TLE4 West Yorkshire |
| ITL 3 | TLE42 Leeds |
| Local authority | Leeds |
| Electoral ward | Little London & Woodhouse |
| Westminster constituency | Leeds Central and Headingley |
| Delivery location | TLE Yorkshire and The Humber |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | ABERFIELD COMMUNICATIONS |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security

## Release History

- 17 Jul 2018 at 11:22 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/29068b24-1a9a-43c8-a521-766d8affe02a

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/29068b24-1a9a-43c8-a521-766d8affe02a
  17th July 2018 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-f314f4ef-6068-44d6-a10e-6040977d9c6a. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-f314f4ef-6068-44d6-a10e-6040977d9c6a.json.