---
title: "Unfair Contracts Marketing Campaign"
ocid: "ocds-b5fd17-f878f253-1bf5-4334-ba4d-513e1bff71a5"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-f878f253-1bf5-4334-ba4d-513e1bff71a5"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-f878f253-1bf5-4334-ba4d-513e1bff71a5.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-f878f253-1bf5-4334-ba4d-513e1bff71a5.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "COMPETITION AND MARKETS AUTHORITY"
published: "2020-12-15"
---

# Unfair Contracts Marketing Campaign

Buyer: COMPETITION AND MARKETS AUTHORITY  
Current stage: Award  
OCID: ocds-b5fd17-f878f253-1bf5-4334-ba4d-513e1bff71a5

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-f878f253-1bf5-4334-ba4d-513e1bff71a5)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-f878f253-1bf5-4334-ba4d-513e1bff71a5.json)

## Summary

The Competition and Markets Authority (CMA) in London recently completed a public procurement process for a digital marketing campaign titled "Unfair Contracts Marketing Campaign." This campaign aims to enhance awareness of unfair deposits and cancellation terms within the travel sector, with a total procurement value of £25,000. The tender was conducted through a selective procurement method as a call-off from a framework agreement, and the relevant contract period extended from 25 November 2019 to 30 April 2020. The tender period ended on 28 October 2019, marking a key deadline for submissions.

This tender represents a significant opportunity for business growth, particularly for small and medium-sized enterprises (SMEs) specialising in advertising and marketing services. Businesses with expertise in digital marketing and strategic campaign planning would be well-suited to compete in similar future tenders, enabling them to contribute to important awareness-raising initiatives in the holiday and travel sector. The expertise demonstrated in this sector could lead to further collaborations with public entities seeking innovative marketing solutions.

## Notice

A digital marketing campaign strategy and media plan to increase the understanding of unfair deposits and cancellation terms amongst holiday/travel sector.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/2bb25544-5ab8-44dc-9536-00cd7c662df7 |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 15 Dec 2020 |
| Submission deadline | 28 Oct 2019 |
| Future notice date | Not specified |
| Award date | 11 Nov 2019 |
| Contract period | 25 Nov 2019 - 30 Apr 2020 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £25,000 |
| Lots value | Not specified |
| Awards value | £25,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | COMPETITION AND MARKETS AUTHORITY |
| Locality | LONDON |
| Post town | East London |
| Postcode | E14 4QZ |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI4 Inner London - East |
| ITL 3 | TLI42 Tower Hamlets |
| Local authority | Tower Hamlets |
| Electoral ward | Canary Wharf |
| Westminster constituency | Poplar and Limehouse |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | 23RED |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 15 Dec 2020 at 10:16 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/2bb25544-5ab8-44dc-9536-00cd7c662df7

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/2bb25544-5ab8-44dc-9536-00cd7c662df7
  15th December 2020 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-f878f253-1bf5-4334-ba4d-513e1bff71a5. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-f878f253-1bf5-4334-ba4d-513e1bff71a5.json.