---
title: "Google Analytics 360 Premium"
ocid: "ocds-b5fd17-f99e6eb4-3cde-4ae9-8d86-d73a673e2a60"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-f99e6eb4-3cde-4ae9-8d86-d73a673e2a60"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-f99e6eb4-3cde-4ae9-8d86-d73a673e2a60.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-f99e6eb4-3cde-4ae9-8d86-d73a673e2a60.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "D V L A"
published: "2018-10-08"
---

# Google Analytics 360 Premium

Buyer: D V L A  
Current stage: Award  
OCID: ocds-b5fd17-f99e6eb4-3cde-4ae9-8d86-d73a673e2a60

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-f99e6eb4-3cde-4ae9-8d86-d73a673e2a60)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-f99e6eb4-3cde-4ae9-8d86-d73a673e2a60.json)

## Summary

The procurement process involves the Driver and Vehicle Licensing Agency (DVLA) based in Swansea, Wales, which has completed the tender titled "Google Analytics 360 Premium". The contract, valued at £98,500, relates to the subscription of Google Analytics 360 Premium software and falls under the software package and information systems industry category (CPV Code: 48000000). The procurement was conducted through a selective method, as a call-off from a framework agreement. The tender period concluded on 30th September 2018, with the contract period spanning from 1st October 2018 to 30th September 2019.

This tender presents a significant opportunity for businesses, particularly those specialising in advanced analytics software and related services. Companies that are capable of offering subscription services for software platforms would benefit greatly from such contracts. Given that the initiative is managed by a governmental body, businesses with experience in public sector contracts, as well as those equipped to handle large-scale software deployments, would be well-positioned to compete in future tenders of a similar nature.

## Notice

Subscription of Google Analytics 360 Premium Software

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/9afec576-53fb-4f64-b521-a39fd98eaef7 |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 8 Oct 2018 |
| Submission deadline | 30 Sep 2018 |
| Future notice date | Not specified |
| Award date | 26 Sep 2018 |
| Contract period | 30 Sep 2018 - 30 Sep 2019 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £98,500 |
| Lots value | Not specified |
| Awards value | £98,500 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | D V L A |
| Locality | SWANSEA |
| Post town | Swansea |
| Postcode | SA6 7JL |
| Country | Wales |
| ITL 1 | TLL Wales |
| ITL 2 | TLL4 Mid and South West Wales |
| ITL 3 | TLL43 Swansea |
| Local authority | Swansea |
| Electoral ward | Mynydd-bach |
| Westminster constituency | Swansea West |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | MERKLE PERISCOPIX (MERKLE UK THREE |

## CPV Codes

### Divisions

- 48 - Software package and information systems

### Codes

- 48000000 - Software package and information systems

## Release History

- 8 Oct 2018 at 09:06 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/9afec576-53fb-4f64-b521-a39fd98eaef7

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/9afec576-53fb-4f64-b521-a39fd98eaef7
  8th October 2018 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-f99e6eb4-3cde-4ae9-8d86-d73a673e2a60. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-f99e6eb4-3cde-4ae9-8d86-d73a673e2a60.json.