{
    "tag": [
        "compiled"
    ],
    "id": "ocds-b5fd17-fc7adc00-fec0-4a62-abe7-155e53172de9-2026-09-17T10:36:17+01:00",
    "date": "2026-09-17T10:36:17+01:00",
    "ocid": "ocds-b5fd17-fc7adc00-fec0-4a62-abe7-155e53172de9",
    "language": "en",
    "initiationType": "tender",
    "tender": {
        "id": "IT-234-39017-UOB - 039017 - AWARD",
        "title": "Media Planning, Buying and Digital Advertising Services - AWARD",
        "description": "The purpose of this specification is to appoint a single lead media agency partner for core UK student recruitment, to provide strategic and operational media planning, buying, optimisation and reporting services across all paid media channels, with a particular emphasis on digital advertising",
        "status": "complete",
        "classification": {
            "scheme": "CPV",
            "id": "79341000",
            "description": "Advertising services"
        },
        "items": [
            {
                "id": "1",
                "deliveryAddresses": [
                    {
                        "postalCode": "BN2 4AT"
                    },
                    {
                        "countryName": "British Oversea Territories"
                    },
                    {
                        "countryName": "Channel Islands"
                    },
                    {
                        "countryName": "Europe"
                    },
                    {
                        "countryName": "Isle of Man"
                    },
                    {
                        "countryName": "Rest of the World"
                    },
                    {
                        "countryName": "United Kingdom"
                    },
                    {
                        "postalCode": "BN2 4AT"
                    },
                    {
                        "countryName": "British Oversea Territories"
                    },
                    {
                        "countryName": "Channel Islands"
                    },
                    {
                        "countryName": "Europe"
                    },
                    {
                        "countryName": "Isle of Man"
                    },
                    {
                        "countryName": "Rest of the World"
                    },
                    {
                        "countryName": "United Kingdom"
                    }
                ]
            }
        ],
        "procurementMethodDetails": "Other -",
        "tenderPeriod": {
            "endDate": "2026-06-10T13:00:00+01:00"
        },
        "contractPeriod": {
            "startDate": "2026-09-04T01:00:00+01:00",
            "endDate": "2029-09-03T23:59:59+01:00"
        },
        "suitability": {
            "sme": false,
            "vcse": false
        },
        "mainProcurementCategory": "services"
    },
    "parties": [
        {
            "id": "GB-CFS-162422",
            "name": "University of Brighton",
            "identifier": {
                "legalName": "University of Brighton"
            },
            "address": {
                "streetAddress": "Lewes Road, Brighton",
                "locality": "UK",
                "postalCode": "BN2 4AT",
                "countryName": "United Kingdom"
            },
            "contactPoint": {
                "name": "Tina Eglinton (UOB)",
                "email": "c.eglinton@brighton.ac.uk",
                "telephone": "01273642737"
            },
            "details": {
                "url": "https://www.brighton.ac.uk/about-us/working-with-us/supplier-information/index.aspx"
            },
            "roles": [
                "buyer"
            ]
        },
        {
            "id": "GB-CFS-338422",
            "name": "SMRS Ltd",
            "identifier": {
                "legalName": "SMRS Ltd"
            },
            "address": {
                "streetAddress": "2 Express, 3 George Leigh Street, Manchester, Greater Manchester, United Kingdom, M4 6BD"
            },
            "roles": [
                "supplier"
            ]
        }
    ],
    "buyer": {
        "id": "GB-CFS-162422",
        "name": "University of Brighton"
    },
    "awards": [
        {
            "id": "ocds-b5fd17-fc7adc00-fec0-4a62-abe7-155e53172de9-1",
            "status": "active",
            "date": "2026-07-23T00:00:00+01:00",
            "datePublished": "2026-09-17T10:35:58+01:00",
            "value": {
                "amount": 0,
                "currency": "GBP"
            },
            "suppliers": [
                {
                    "id": "GB-CFS-338422",
                    "name": "SMRS Ltd"
                }
            ],
            "contractPeriod": {
                "startDate": "2026-09-04T00:00:00+01:00",
                "endDate": "2029-09-03T23:59:59+01:00"
            },
            "documents": [
                {
                    "id": "1",
                    "documentType": "awardNotice",
                    "description": "Awarded contract notice on Contracts Finder",
                    "url": "https://www.contractsfinder.service.gov.uk/Notice/f214ef46-f5f3-4bb3-acd8-675e9854d6a1",
                    "datePublished": "2026-09-17T10:35:58+01:00",
                    "format": "text/html",
                    "language": "en",
                    "dateModified": "2026-09-17T10:36:17+01:00"
                }
            ]
        }
    ]
}