---
title: "Branding for Historic England Shrewsbury Flaxmill Maltings project"
ocid: "ocds-b5fd17-fd1fd5ab-d0e4-49d4-85c8-6ba791df657c"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-fd1fd5ab-d0e4-49d4-85c8-6ba791df657c"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-fd1fd5ab-d0e4-49d4-85c8-6ba791df657c.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-fd1fd5ab-d0e4-49d4-85c8-6ba791df657c.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "HISTORIC ENGLAND"
published: "2019-01-22"
---

# Branding for Historic England Shrewsbury Flaxmill Maltings project

Buyer: HISTORIC ENGLAND  
Current stage: Tender  
OCID: ocds-b5fd17-fd1fd5ab-d0e4-49d4-85c8-6ba791df657c

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## Summary

The procurement process involves Historic England, which is seeking a marketing agency to develop a branding strategy for the Shrewsbury Flaxmill Maltings project. The tender, titled "Branding for Historic England Shrewsbury Flaxmill Maltings project," falls under the marketing services category and is located in Swindon, United Kingdom. This open procurement process is currently at the tender stage, with a submission deadline set for 20 February 2019. The estimated value of the contract is £30,000, and the contract is projected to commence on 1 March 2019 and run until 31 July 2019.

This opportunity presents significant potential for businesses specialising in marketing and branding services, particularly for those with experience in heritage or cultural projects. Agencies that can demonstrate creativity in developing branding strategies that resonate with both historical context and contemporary marketing trends will find themselves well-suited to compete. The project aims to create a brand that reflects the legacy and future potential of the Flaxmill site, making the contract attractive for small to medium-sized enterprises (SMEs) looking to expand their portfolio in public sector projects.

## Notice

Historic England is seeking an agency who will work with the organisation and its key stakeholders on the following areas: o To carry out research and develop a brand strategy for the site o To develop a brand narrative, proposition and tone of voice o To work very closely with our in-house design team to: - create a new visual identity - develop brand architecture - produce branded templates - produce brand guidelines. o To give consideration of concepts for rolling out the brand. o To feed into interpretation, building fit-out and wayfinding plans to ensure consistency of approach. Existing project research and key documentation such as vision statements, business plans and market appraisals will be provided. Scope of work needs to be sympathetic to the existing Historic England brand. A creative response is required which is in keeping with the site's history and innovative background and also with the positive environmental and economic impact the regeneration of the site will have. Consideration should also be given to the need for the brand to have longevity so it won't date too quickly. Additional information: Suppliers interested in this opportunity should register at https://in-tendhost.co.uk/historic-england/aspx/Home in orderto express interest and download documentation. Is a Recurrent Procurement Type? : No

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/22a5588e-6c46-48c5-b1ec-d4c1a3a78267 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 22 Jan 2019 |
| Submission deadline | 20 Feb 2019 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 1 Mar 2019 - 31 Jul 2019 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £30,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | HISTORIC ENGLAND |
| Locality | SWINDON |
| Post town | Swindon |
| Postcode | SN2 2EH |
| Country | England |
| ITL 1 | TLK South West (England) |
| ITL 2 | TLK7 Gloucestershire and Wiltshire |
| ITL 3 | TLK71 Swindon |
| Local authority | Swindon |
| Electoral ward | Mannington and Western |
| Westminster constituency | Swindon South |
| Delivery location | TLG West Midlands (England) |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79342000 - Marketing services

## Release History

- 22 Jan 2019 at 11:09 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/22a5588e-6c46-48c5-b1ec-d4c1a3a78267

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/22a5588e-6c46-48c5-b1ec-d4c1a3a78267
  22nd January 2019 - Opportunity notice on Contracts Finder
- https://in-tendhost.co.uk/historic-england/aspx/Home
  Additional information on how to apply for this contract

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-fd1fd5ab-d0e4-49d4-85c8-6ba791df657c. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-fd1fd5ab-d0e4-49d4-85c8-6ba791df657c.json.
