---
title: "20-278 Foster Carer Recruitment - Digital Marketing Services"
ocid: "ocds-b5fd17-fdea87c4-4216-4092-8518-1eb9016e8477"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-fdea87c4-4216-4092-8518-1eb9016e8477"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-fdea87c4-4216-4092-8518-1eb9016e8477.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-fdea87c4-4216-4092-8518-1eb9016e8477.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "ROTHERHAM MBC"
published: "2022-01-18"
---

# 20-278 Foster Carer Recruitment - Digital Marketing Services

Buyer: ROTHERHAM MBC  
Current stage: Award  
OCID: ocds-b5fd17-fdea87c4-4216-4092-8518-1eb9016e8477

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## Summary

The procurement process is initiated by Rotherham Metropolitan Borough Council (RMBC), which is seeking services for the "20-278 Foster Carer Recruitment - Digital Marketing Services" project. This contract falls under the category of business services within the UK’s public sector and is aimed at enhancing the recruitment of in-house Foster Carers to support Looked After Children. The tender is currently in the Award stage, following a completed open procurement process. The contract is set to commence on 1st April 2022 and will run for three years until 31st March 2025, with a possible extension up to 31st March 2027. Important deadlines for the tender process included the submission date for the tender returns on 14th September 2021.

This tender presents a significant opportunity for businesses specialising in digital marketing and recruitment services, particularly those that focus on social values and community engagement. Companies with a proven track record in service marketing, especially in the context of fostering and child care, will be well-positioned to compete for this contract. The emphasis on expanding the number of approved Foster Carers highlights the need for service providers capable of developing innovative marketing strategies and engagement techniques, making this an excellent prospect for small and medium-sized enterprises (SMEs) and voluntary community sector enterprises (VCSEs) aiming for growth in the public service sector.

## Notice

Rotherham Metropolitan Borough Council and the Fostering Service are committed to working with service users, carers, the wider community, and partner agencies to promote the welfare of the Looked After Children and improve their life chances by providing services which: . * Support families; * Provide stable, safe effective alternative care at the right time and for the right length of time and which are responsive to individual needs, circumstances and choice; * Maintain wherever possible continuity of educational provision. . In meeting these aims and objectives, Rotherham Metropolitan Borough Council will work to secure 'sufficient accommodation' as required by Section 22G of the Children Act, 1989 (as inserted by the Children and Young People Act, 2008) which places a general duty on Local Authorities to secure sufficient accommodation within their boundaries to meet the needs of Looked After Children. . To meet the sufficiency challenge in Rotherham and to provide a more balanced and sustainable placement mix we are investing in a Digital Marketing Service to increase the amount of in-house Foster Carers within RMBC. . Our vision is to recruit an additional 45 Foster Carers a year with the Foster Carer Recruitment - Digital Marketing Service being central to helping us achieve this; working in close partnership with the Rotherham Fostering Service and key stakeholders across RMBC. . The aim of the service is to: . * increase the amount of approved Foster Carers for RMBC to meet current and future sufficiency requirements for looked after children . The objective of the service is to: . * develop and deliver a marketing and engagement strategy utilising a range of media channels to create a broad pipeline of prospective Foster Carers for Rotherham. . * Provide marketing and data insight and expertise to support the existing Fostering Service, supporting the development of a clear evidence-based Foster Carer recruitment journey . On that note RMBC are looking to tender for these services. . It is anticipated that the contract will commence on 01/04/2022 and will run for a period of three years making the expiry date 31/03/2025. The contract will have an option to extend by up to a further two years in any number or combination of extensions at the sole discretion of the Council, making the latest possible expiry date 31/03/2027. . Please note the following Important Dates. . a) Deadline for receipt of tender clarifications in relation to the Contract Terms and Conditions 26/08//2021 Noon b) Deadline for Clarifications in relation to all other clarifications including any in relation to Social Value 01/09/2021 Noon c) Tender Return Date and Date for submission of the Social Value offer 14/09/2021 at 10:00am . The tender documents are available from https://www.yortender.co.uk with reference DN530964.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/7edd272a-300c-413a-bbf2-2bc5da1e14d9 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME, VCSE |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 18 Jan 2022 |
| Submission deadline | 14 Sep 2021 |
| Future notice date | Not specified |
| Award date | 18 Jan 2022 |
| Contract period | 31 Mar 2022 - 31 Mar 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £1,000,000 |
| Lots value | Not specified |
| Awards value | £982,110 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | ROTHERHAM MBC |
| Locality | ROTHERHAM |
| Post town | Sheffield |
| Postcode | S60 1AE |
| Country | England |
| ITL 1 | TLE Yorkshire and The Humber |
| ITL 2 | TLE3 South Yorkshire |
| ITL 3 | TLE34 Rotherham |
| Local authority | Rotherham |
| Electoral ward | Boston Castle |
| Westminster constituency | Rotherham |
| Delivery location | TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | BRIGHTSPARKS AGENCY |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security

## Release History

- 18 Jan 2022 at 14:06 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/7edd272a-300c-413a-bbf2-2bc5da1e14d9

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/7edd272a-300c-413a-bbf2-2bc5da1e14d9
  18th January 2022 - Awarded contract notice on Contracts Finder
- https://procontract.due-north.com/Advert?advertId=0d6e34de-a7b1-eb11-810c-005056b64545
  Advert

## Notice URLs

- http://www.rotherham.gov.uk/
- https://www.yortender.co.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-fdea87c4-4216-4092-8518-1eb9016e8477. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-fdea87c4-4216-4092-8518-1eb9016e8477.json.
