---
title: "Media Measurement & Evaluation"
ocid: "ocds-h6vhtk-028ba1"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-028ba1"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-028ba1.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-028ba1.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "VISITSCOTLAND"
published: "2021-01-19"
---

# Media Measurement & Evaluation

Buyer: VISITSCOTLAND  
Current stage: Award  
OCID: ocds-h6vhtk-028ba1

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-028ba1)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-028ba1.json)

## Summary

VisitScotland, a central purchasing body based in Edinburgh, has completed a public procurement contract titled "Media Measurement & Evaluation" in the public relations services industry. This procurement process was conducted through an open procedure, and the contract primarily aimed at providing media cuttings distribution, evaluation, and analytics. The status of the contract award indicates that the corporate PR services lot is currently active, with a total contract value of £246,500 signed on 17th March 2020. While no award was made for the consumer PR services lot, the tender process has included a minimum 10 calendar-day standstill period allowing unsuccessful bidders to request feedback.

This procurement presents significant opportunities for businesses specialising in public relations, media analysis, and related services. Companies that offer competencies in media monitoring, database management, and influencer outreach will be well-positioned to compete. As this contract is related to VisitScotland, enterprises with experience in tourism and marketing in the UK market may find particular advantages in successfully bidding for similar future projects. Collaboration with potential subcontractors can also enhance competitive offerings in this space.

## Notice

VisitScotland has awarded a contract for media cuttings distribution, evaluation and analytic with the option to bolt on additional services, including media monitoring, media database & outreach, influencer management and social intelligence.

### Lot Information

Corporate PR

Award of contract for delivery of Media Measurement and Evaluation services to VisitScotland's Corporate PR team including Scottish consumer and b2b media; EventScotland focused media; Golf media and Themed Years related media

Options: Media monitoring, media database & outreach, influencer management and social intelligence.

Consumer (UK & International) PR

NO AWARD MADE for media Measurement & Evaluation services to VisitScotland's UK & International Consumer Focus PR team

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/001099-2021 |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 19 Jan 2021 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 17 Mar 2020 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £246,500 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active, Unsuccessful |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | VISITSCOTLAND |
| Locality | EDINBURGH |
| Post town | Edinburgh |
| Postcode | EH6 6JH |
| Country | Scotland |
| ITL 1 | TLM Scotland |
| ITL 2 | TLM1 East Central Scotland |
| ITL 3 | TLM13 City of Edinburgh |
| Local authority | City of Edinburgh |
| Electoral ward | Leith |
| Westminster constituency | Edinburgh North and Leith |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | CORE CONCEPT STRATEGY |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79416000 - Public relations services

## Release History

- 19 Jan 2021 at 16:08 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/001099-2021

## Notice URLs

- http://www.visitscotland.org
- https://ted.europa.eu/udl?uri=TED:NOTICE:369875-2019:TEXT:EN:HTML
- https://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA00118

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-028ba1. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-028ba1.json.