---
title: "Quality Meat Scotland - Provision of Consumer Social Media Services"
ocid: "ocds-h6vhtk-02981a"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-02981a"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-02981a.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-02981a.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "QMS"
published: "2021-06-08"
---

# Quality Meat Scotland - Provision of Consumer Social Media Services

Buyer: QMS  
Current stage: Award  
OCID: ocds-h6vhtk-02981a

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-02981a.json)

## Summary

Quality Meat Scotland (QMS) is conducting a tender for the Provision of Consumer Social Media Services, focusing on advertising and marketing services. The procurement is currently in the active tender stage, with a total contract value of £420,000. The deadline for submissions is set for 2 April 2021, and the contract will be based in Newbridge, UK. The tender will be run through a selective procurement method, adhering to the restricted procedure as outlined in regulations.

This tender presents significant opportunities for businesses specialising in social media management, marketing, and influencer outreach. Agencies that can demonstrate a robust strategic vision for consumer engagement and possess the capacity for quality content creation will be well-suited to compete. The collaboration will enable businesses to establish long-term relationships in the food marketing sector, particularly those with experience in promoting agricultural products and engaging with grassroots influencers.

## Notice

QMS Seeks to appoint a Social Media agency to deliver consumer social media activity, enewsletters and influencer management.

### Lot Information

Lot 1

QMS now seeks to appoint a consumer Social Media agency to deliver the ongoing social and enewsletter strategy which will tie into wider campaigns but also use an always on strategy to consistently push out key brand messages. Ongoing activity will include but not be limited to: Creation of a monthly content plan including ideation, content creation and execution A boosting strategy for all content Community management Monthly social listening to monitor trends and shape content eNewsletter send outs (currently one per month) Regular reporting on all activity Additional campaign activity could include: Campaign amplification activity when required eg. additional paid advertising, content creation, etc. In addition, QMS requires its Social Media agency to manage an ongoing Grassroot Influencers program, as a front line between the influencers and QMS with a remit covering: Ongoing relations with QMS's community of 'steakholders' Outreach and liaison with up to 10 influencers per month to execute content for QMS Idea generation of monthly tasks for the influencers. Organisation of product send outs using QMS preapproved suppliers e.g. butchers Monitoring and reporting of all activity. To help QMS achieve the above, we require an agency who can prepare and present high quality, clear, concise and cost-effective activation of social media strategies and work in partnership with QMS' Marketing and Communication team to ensure the best possible outcome for our three industry brands: Scotch Beef PGI, Scotch Lamb PGI and Specially Selected Pork whilst keeping our brand essence of Meat with Integrity at the heart of our communications.

Renewal: yearly for a maximum of 3 consecutive years

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/012840-2021 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 8 Jun 2021 |
| Submission deadline | 2 Apr 2021 |
| Future notice date | Not specified |
| Award date | 2 Jun 2021 |
| Contract period | Not specified |
| Recurrence | 16 weeks prior to current contract ending |

## Values

| Field | Value |
| --- | --- |
| Tender value | £420,000 |
| Lots value | £420,000 |
| Awards value | Not specified |
| Contracts value | £420,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | QMS |
| Locality | NEWBRIDGE |
| Post town | Edinburgh |
| Postcode | EH28 8NZ |
| Country | Scotland |
| ITL 1 | TLM Scotland |
| ITL 2 | TLM1 East Central Scotland |
| ITL 3 | TLM13 City of Edinburgh |
| Local authority | City of Edinburgh |
| Electoral ward | Almond |
| Westminster constituency | Edinburgh West |
| Delivery location | TLM75 City of Edinburgh |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | SUNSHINE COMMUNUICATIONS |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 8 Jun 2021 at 14:35 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/012840-2021
- 3 Mar 2021 at 17:16 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/004283-2021

## Notice URLs

- http://www.publiccontractsscotland.gov.uk
- http://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA13202
- http://www.qmscotland.co.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-02981a. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-02981a.json.