---
title: "(NU/1589-18) Purchasing of Clearing placements on websites"
ocid: "ocds-h6vhtk-02a512"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-02a512"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-02a512.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-02a512.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "NEWCASTLE UNIVERSITY"
published: "2021-04-12"
---

# (NU/1589-18) Purchasing of Clearing placements on websites

Buyer: NEWCASTLE UNIVERSITY  
Current stage: Award  
OCID: ocds-h6vhtk-02a512

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[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-02a512.json)

## Summary

The procurement process is managed by Newcastle University, which has launched a tender titled "(NU/1589-18) Purchasing of Clearing placements on websites." This initiative falls under the industry category of business services, specifically focusing on law, marketing, consulting, and similar areas, with an emphasis on services. The procurement is currently in the award stage following its completion, with key activities aimed at enhancing the university's visibility during the Clearing period between July and August 2021. The total contract value is set at £40,350, and the relevant procurement method employed is a selective procedure under the UK public contracts regulations.

This tender presents a significant opportunity for businesses specialising in marketing services, digital content, and related analytics, particularly those with experience in higher education marketing. Suppliers capable of providing premium digital placements and employing effective campaign strategies will find this contract particularly suitable. Given the focus on enhancing the university's online presence, companies that can demonstrate expertise in SEO, programmatic advertising, and effective digital marketing strategies will be well-positioned to compete for this contract and potentially expand their market share within the educational sector.

## Notice

We are seeking to appoint a supplier to provide paid for profile listings and other Clearing related advertising on third party websites owned by IDP. The paid profiles are to increase our exposure on both WhatUni.com and CompleteUniversityGuide.co.uk. They should provide the ability to enhance our profile with rich media content, trackable calls to action and improve visibility in search results across those sites in relation to the Clearing period between July and August 2021. The supplier specifically is required to provide the following services and experience, within a budget of: 1) A premium paid for Clearing profile on the website whatuni.com 2) A premium paid for Clearing profile on the website completeuniversityguide.co.uk 3) Enhanced search presence (Featured University placements) on completeuniversityguide.co.uk for UK visitors during the defined Clearing period (July and August 2021) 4) Enhanced search presence (Sponsored listing placements) on whatuni.com for UK visitors during the defined Clearing period (July and August 2021) for terms relating to the following subject areas: 5) Provide campaign attribution and KPI measurements for activity relating to the paid activity on each site 6) Provide regular insight into industry best practice, trends and future placement opportunities. 7) Provide a single Account Manager for updating and managing the placements.

### Lot Information

Platforms and Analytics

Newcastle University invites bids to join a Dynamic Purchasing System it is establishing for the supply of a range of marketing services. The Newcastle University Marketing Department is a comprehensive, world-class marketing team dedicated to serving our partners, academics and students. This DPS will also be used for marketing across the entire University and is not limited to the central team. Our vision for marketing at Newcastle encompasses the following: * embracing a 'digital first' approach; * encouraging our team through personal growth; * engaging with our clients and audiences; * delivering an exceptional marketing strategy. There will be six lots on this DPS: 1) web services, SEO and digital content; 2) graphic design and print, branding, copywriting; 3) programmatic advertising management, media buying, public relations; 4) social media, paid search and paid social; 5) international; 6) platforms.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/007585-2021 |
| Notice type | Award Notice |
| Procurement type | Dynamic |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 12 Apr 2021 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 6 Apr 2021 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £40,350 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | NEWCASTLE UNIVERSITY |
| Locality | NEWCASTLE |
| Post town | Newcastle upon Tyne |
| Postcode | NE1 7RU |
| Country | England |
| ITL 1 | TLC North East (England) |
| ITL 2 | TLC4 Northumberland, Durham and Tyne & Wear |
| ITL 3 | TLC43 Tyneside |
| Local authority | Newcastle upon Tyne |
| Electoral ward | Monument |
| Westminster constituency | Newcastle upon Tyne Central and West |
| Delivery location | TLC North East (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | IDP CONNECT |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 72000000 - IT services: consulting, software development, Internet and support
- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security

## Release History

- 12 Apr 2021 at 12:06 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/007585-2021

## Notice URLs

- http://www.ncl.ac.uk
- https://ted.europa.eu/udl?uri=TED:NOTICE:318079-2020:TEXT:EN:HTML

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-02a512. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-02a512.json.