---
title: "Provision of Creative Services"
ocid: "ocds-h6vhtk-02a957"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-02a957"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-02a957.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-02a957.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "THE UNIVERSITY OF CENTRAL LANCASHIRE"
published: "2021-10-08"
---

# Provision of Creative Services

Buyer: THE UNIVERSITY OF CENTRAL LANCASHIRE  
Current stage: Award  
OCID: ocds-h6vhtk-02a957

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## Summary

The University of Central Lancashire is conducting a procurement process titled "Provision of Creative Services" within the advertising and marketing services industry. Located in Preston, UK, this initiative has reached the award stage as of October 8, 2021, following a selective tendering method. The procurement involves four lots, including Creative Design, Photography, Videography, and Copywriting Services, with contracts awarded on September 15, 2021, at a total value of £600,000. Businesses involved in these specific service areas are well-placed to engage with this contract.

This tender offers significant opportunities for agencies specialising in creative marketing, photography, video production, and copywriting. Small to medium-sized enterprises (SMEs) with expertise in these fields can leverage this project to establish or expand their relationships with The University of Central Lancashire. These contracts not only provide potential for revenue generation but also allow for collaboration with other suppliers and the university's in-house teams, enhancing visibility and competitiveness in the market.

## Notice

Provision of Creative Services split across 4 Lots Lot 1 - Creative Design Lot 2 - Photography Lot 3 - Videography Lot 4 - Copywriting

### Lot Information

Lot Lot 1 - Creative

We are seeking to work closely with an agency on the development of marketing campaigns and creative concepts, aligned to the marketing strategy and focussed on brand and student recruitment, plus the other areas outlined in the objectives such as business, research and alumni. The agency will be able to demonstrate a capacity for strategic thinking and will be experienced in the use of customer insight to drive both brand and campaign planning. We are looking for an agency that can demonstrate excellence in creating advertising and marketing concepts that can help the University stand out from its competitors, with experience of and expertise in developing creative concepts across numerous digital and traditional media channels, plus a proven ability to deliver brand and campaign advertising campaigns, with a focus on outcomes from response rates to ROI. Agencies will be required to demonstrate competitive pricing for work undertaken, along with attention to detail and a strong customer service ethic encompassing account management, advice and an honest approach to challenge our thinking.

Options: The University has the option to extend for a further two x 12 month periods after the initial contract period subject to satisfactory performance.

Renewal: The requirement will be retendered at the end of the contract period.

Lot Lot 2 - Photography

We are seeking to work with agencies / freelancers to provide a range of specialist and general photography services including art direction in a cost effective and timely manner including drone, high level and aerial photography, brand and campaign photography and photography for digital, email and print purposes. Attention to detail and creative flair, plus excellent customer service and value for money, plus adherence to brand guidelines are also requirements for this Lot.

Options: The University has the option to extend for a further two x 12 month periods after the initial contract period subject to satisfactory performance.

Renewal: The University will retender after the contract has expired

Lot Lot 3 - Video

We are seeking to work with agencies / freelancers to support our in-house video team to create content for a wide range of internal and external stakeholders in a cost effective and timely manner including personalised and 360 videos, brand and campaign videos, videos for School and Service colleagues for internal and external audiences. This will include art direction, attention to detail, creative flair and customer service, as well as adherence to brand guidelines are also requirements for this Lot.

Options: The University has the option to extend for a further two x 12 month periods after the initial contract period subject to satisfactory performance.

Renewal: The University will retender the requirement once the contract has expired

Lot Lot 4 - Copywriting

We are looking to work with agencies / freelancers who can work as an extension to our in-house team to provide high-end copywriting services in a cost effective and timely manner. Our audiences are diverse and range from prospective students to stakeholders and regional partners, so we are seeking an agency who can write compelling copy for a wide range of audiences and offers, whilst adhering to our tone of voice guidelines and our style guide.

Options: The University has the option to extend for a further two x 12 month periods after the initial contract period subject to satisfactory performance.

Renewal: The University will retender the requirement once the contract has expired

Lot 1

Lot 1 - Creative Design Services

Lot 2

Lot 2 - Photography

Lot 3

Lot 3 - Videography

Lot 4

Copywriting Services

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/025278-2021 |
| Notice type | Tender Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 8 Oct 2021 |
| Submission deadline | 24 May 2021 |
| Future notice date | Not specified |
| Award date | 14 Sep 2021 |
| Contract period | Not specified |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £600,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Active, Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | THE UNIVERSITY OF CENTRAL LANCASHIRE |
| Locality | PRESTON |
| Post town | Not specified |
| Postcode | N/A |
| Country | Not specified |
| ITL 1 | Not specified |
| ITL 2 | Not specified |
| ITL 3 | Not specified |
| Local authority | Not specified |
| Electoral ward | Not specified |
| Westminster constituency | Not specified |
| Delivery location | TLD North West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 10 |
| Supplier names | ELEVEN MARKETING & COMMUNICATIONS; ICON CREATIVE DESIGN; IMAGE GROUP; JONESMILLBANK; MC2; REVOLUTION VIEWING; SARAH WADE; STORYCATCHERS; TEN STORIES HIGH; WASH STUDIO |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79342000 - Marketing services
- 79961100 - Advertising photography services

## Release History

- 8 Oct 2021 at 21:44 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/025278-2021
- 22 Apr 2021 at 21:55 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/008678-2021

## Notice URLs

- http://www.uclan.ac.uk
- https://esourcing.uclan.ac.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-02a957. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-02a957.json.