---
title: "CEFAS21-64 Creative Services Framework"
ocid: "ocds-h6vhtk-02df3d"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-h6vhtk-02df3d"
markdown_url: "https://d3tenders.com/contract/ocds-h6vhtk-02df3d.md"
json_url: "https://d3tenders.com/contract/ocds-h6vhtk-02df3d.json"
source: "Find A Tender Service"
current_stage: "Award"
buyer: "CEFAS"
published: "2021-11-23"
---

# CEFAS21-64 Creative Services Framework

Buyer: CEFAS  
Current stage: Award  
OCID: ocds-h6vhtk-02df3d

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-h6vhtk-02df3d)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-h6vhtk-02df3d.json)

## Summary

The Cefas, a public authority based in Lowestoft, United Kingdom, is inviting tenders for the "CEFAS21-64 Creative Services Framework", classified under the services category, specifically focusing on graphic design and other creative support services. The procurement process is currently in the active stage, with submission deadlines set for 11 October 2021. This framework will allow for the engagement of suppliers in a 'call-off' manner, enabling timely responses to the increasing need for effective communication within multiple audiences, including government and private sectors.

This tender presents significant business growth opportunities for small and medium enterprises (SMEs) and specialist agencies in the creative industry, particularly in graphic design, audio-visual production, and editorial services. Businesses with expertise in developing innovative branding strategies, engaging digital content creation, and communication strategies would be well-suited to compete, given that suppliers can bid on individual lots within the framework. Successful participation could lead to ongoing contracts and collaborative projects with a key public authority, enhancing visibility and potential revenue streams within the public sector.

## Notice

The Authority completes work for the UK government, international governments and private industry and are increasingly looking to engage with the aforementioned audiences and the public to share the key findings from science. These projects are either delivered on behalf of Cefas itself or managed by Cefas as part of wider project/programme delivery outreach and communication deliverables. To help Cefas meet the increasing need to communicate with these audiences, the Authority requires to engage a variety of organisations to cover the expanding 'Creative Services' requirement by generating a Creative Services framework delivered over 3 Lots as described below. The 'Creative Services Framework' will enable pre-appointed suppliers to be engaged in a 'call-off' style fashion providing a swift and compliant route to market as and when requirements are identified. Examples of previous work are included in the Tender package to provide the Tenderer with information on minimum expectation - please do not share of distribute these without the prior permission of Cefas. Tenderers have the opportunity to bid for all or any combination of the Lots, but a separate Tender must be submitted per Lot. The Lots are described below. Lot 1 - Graphic Design Lot 2 - Audio Visual Lot 3 - Communications & Editorial Strategy

### Lot Information

Lot 1 - Graphic design

Tenderers are required to demonstrate they can provide a full design service across all types of project. This may include, but is not limited to: * creative direction and management * developing design concepts and content suitable across all media channels eg infographics, education materials, reports and leaflets. * developing brand propositions, inclusive of relevant research * designing brand identity including: - logo - core messages - Intellectual Property Rights - trademarking - defining brand values * developing/producing multi-channel brand guidelines * developing/producing templates and guidelines for websites * typesetting, proofing, and pagination * liaison with printers/print managers * liaison with translation companies for international products, as required

Renewal: An extension of a further 2 periods of 12 months can be applied

Lot 2 - Audio Visual Production

Tenderers are required to demonstrate they can offer video and photography production services, either together or on a separate basis, covering the following elements: * moving picture and video (broadcast, online etc) - including: - promotional films, online content, interviews, training videos - large and small-scale production requirements (from short informational documentaries to talking heads) * sound - including: - in support of video projects - large and small-scale production requirements (from high production value radio to podcasts) - podcasts * stock imagery - sourcing * digital media - driving engagement - rich media - video - mobile and standard * other channels where appropriate and as required * animation and motion graphics (desirable, but not essential) * experience of working onboard seagoing vessels and underwater would be desirable (although not essential) * Experience of working internationally, or with overseas partners, including translators and actors, would be desirable, but not essential

Renewal: An extension of the further 2 periods of 12 months

Lot 3 - Editorial and Communications Strategy

Tenderers are required to demonstrate they can provide a wide range of editorial services across multiple media; this may include, but is not limited to: * copy production for leaflets, booklets, annual reports, websites and other related items * copy checking * technical writing for specialist audiences * copy to translate our complex science into text that engages non-science audiences, including policy, industry

Renewal: An extension of a further 2 periods of 12 months can be applied

Graphic Design

- creative direction and management - developing design concepts and content suitable across all media channels eg infographics, education materials, reports and leaflets. - developing brand propositions, inclusive of relevant research - designing brand identity including: Logo, core messages, Intellectual Property Rights, trademarking - defining brand values - developing/producing multi-channel brand guidelines - developing/producing templates and guidelines for websites - typesetting, proofing, and pagination - liaison with printers/print managers - liaison with translation companies for international products, as required

Lot 2

Video and photography production services, either together or on a separate basis, covering the following elements: * moving picture and video (broadcast, online etc) - including: promotional films, online content, interviews, training videos and large and small-scale production requirements (from short informational documentaries to talking heads) * sound - including: in support of video projects, large and small-scale production requirements (from high production value radio to podcasts) and Podcasts * stock imagery - sourcing * digital media - driving engagement (rich media, video, mobile and standard) * other channels where appropriate and as required * animation and motion graphics (desirable, but not essential) * experience of working onboard seagoing vessels and underwater would be desirable (although not essential) * Experience of working internationally, or with overseas partners, including translators and actors, would be desirable, but not essential

Lot 3

Provide a wide range of editorial services across multiple media; this may include, but is not limited to: * copy production for leaflets, booklets, annual reports, websites and other related items * copy checking * technical writing for specialist audiences * copy to translate our complex science into text that engages non-science audiences, including policy, industry

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Find A Tender Service |
| Latest notice | https://www.find-tender.service.gov.uk/Notice/029198-2021 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Large, SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 23 Nov 2021 |
| Submission deadline | 11 Oct 2021 |
| Future notice date | Not specified |
| Award date | 8 Nov 2021 |
| Contract period | 1 Dec 2021 - 30 Nov 2024 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | £65,000 |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Active, Cancelled |
| Awards status | Active |
| Contracts status | Active |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | CEFAS |
| Locality | LOWESTOFT |
| Post town | Norwich |
| Postcode | NR33 0HT |
| Country | England |
| ITL 1 | TLH East (England) |
| ITL 2 | TLH6 Suffolk |
| ITL 3 | TLH63 East Suffolk |
| Local authority | East Suffolk |
| Electoral ward | Kirkley & Pakefield |
| Westminster constituency | Lowestoft |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 13 |
| Supplier names | 400 COMMUNICATIONS; ACER MARKETING AND COMMUNICATIONS; AZTEC MEDIA; BELL INTEGRATED COMMUNICATIONS; BFBS; BREAD AND BUTTER CREATIVE; DRP; FIELDCRAFT STUDIOS; MINDFULLY WIRED COMMUNICATIONS; MORTON WARD; NAVIG8; ON SCREEN PRODUCTIONS; YOHO MEDIA |

## CPV Codes

### Divisions

- 32 - Radio, television, communication, telecommunication and related equipment
- 79 - Business services: law, marketing, consulting, recruitment, printing and security
- 92 - Recreational, cultural and sporting services

### Codes

- 32321300 - Audio-visual materials
- 79342000 - Marketing services
- 79822500 - Graphic design services
- 92312213 - Technical author services

## Release History

- 23 Nov 2021 at 22:45 - Award - Award Notice - https://www.find-tender.service.gov.uk/Notice/029198-2021
- 9 Sep 2021 at 21:45 - Tender - Tender Notice - https://www.find-tender.service.gov.uk/Notice/022478-2021

## Notice URLs

- http://www.cefas.co.uk
- https://defra.bravosolution.co.uk/esop/guest/go/opportunity/detail?opportunityId=52236

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-h6vhtk-02df3d. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-h6vhtk-02df3d.json.